How marketers responded to 2024's biggest social trends
Casey Lewis, author of youth trends newsletter After School, looks back on the most viral social media trends of 2024 and how they shaped brand marketing
18 Des 202426min
What marketers need to know about branding AI tools effectively
Branding expert David Placek came on the Marketer's Brief podcast to discuss the dos and don'ts of naming AI products and services
11 Des 202422min
How the NAACP is renewing support for racial justice
Aba Blankson, chief marketing and communications officer of the NAACP, discusses the organization's largest advertising effort to date
4 Des 202417min
Poshmark's CMO on recent seller backlash and live shopping
Steven Tristan Young discusses growth of resale and role of Secondhand Sunday
27 Nov 202423min
How Alloy Women's Health is removing stigmas around menopause
Four-year-old brand strives to bridge the communication gap around female-focused health care
20 Nov 202421min
How focusing on the movable middles fuels short-term growth and long-term sustainability
TransUnion's Marc Vermut shares how you'll maximize ad spend by speaking to the right people
18 Nov 202414min
How Puma's new senior VP of marketing is building the brand
Tara McRae talks about Puma's recent Olympics push and how the brand collaborates with partners such as Rihanna
13 Nov 202421min
Getting the most from your ad agency
Joanne Davis, author of the new book "How to Get Your Agency to Jump Through Brick Walls—Without Paying More," shares lessons learned over 24 years in the agency search consulting business, including ...
6 Nov 202421min
