Ad Age Marketer's Brief
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.

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Episoder(392)

How DTC brand Rothy's uses its community as a focus group

How DTC brand Rothy's uses its community as a focus group

CMO Jamie Gersch talks about product innovations from listening to customers

15 Jan 202521min

How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

How Mint Mobile is trying to maintain challenger appeal after T-Mobile acquisition

Aron North, Mint's strategic advisor and former CMO, outlines the brand's marketing approach on the Marketer's Brief podcast

8 Jan 202525min

How marketers responded to 2024's biggest social trends

How marketers responded to 2024's biggest social trends

Casey Lewis, author of youth trends newsletter After School, looks back on the most viral social media trends of 2024 and how they shaped brand marketing

18 Des 202426min

What marketers need to know about branding AI tools effectively

What marketers need to know about branding AI tools effectively

Branding expert David Placek came on the Marketer's Brief podcast to discuss the dos and don'ts of naming AI products and services

11 Des 202422min

How the NAACP is renewing support for racial justice

How the NAACP is renewing support for racial justice

Aba Blankson, chief marketing and communications officer of the NAACP, discusses the organization's largest advertising effort to date

4 Des 202417min

Poshmark's CMO on recent seller backlash and live shopping

Poshmark's CMO on recent seller backlash and live shopping

Steven Tristan Young discusses growth of resale and role of Secondhand Sunday

27 Nov 202423min

How Alloy Women's Health is removing stigmas around menopause

How Alloy Women's Health is removing stigmas around menopause

Four-year-old brand strives to bridge the communication gap around female-focused health care

20 Nov 202421min

How focusing on the movable middles fuels short-term growth and long-term sustainability

How focusing on the movable middles fuels short-term growth and long-term sustainability

TransUnion's Marc Vermut shares how you'll maximize ad spend by speaking to the right people

18 Nov 202414min

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