One exercise that guarantees better copy conversion
There is one thing that increases conversion over anything else. It is not what you put in your sales letter as much as how you prepare to write it. This exercise makes you a better copywriter. Do thi...
1 Apr 202316min
WANTED: Copywriters and Marketers To Share The Spotlight
Are you a copywriter or marketer who wants to share their experience? Do you want to be in the spotlight as we build your credibility as a professional? This unique opportunity brings you on a a guest...
20 Mar 202311min
Two qualification keys that gets you better clients
Stop dealing with tire kickers and freebie seekers. Start attracting more valuable client, who pay, stay, and refer. Real top value clients who want to hire you for services. Even build your portfolio...
20 Mar 202322min
Help The Right Clients Understand What's Necessary For Results
How to deliver the results of your work to clients. Especially when clients have a difficulty understanding what you do for them.Clients are not buying words on a page. They want more sales and profit...
18 Mar 202316min
Grow Your Agency Services Without Growing Staff
Learn how to grow your agency without increasing headcount. Technology makes it possible, yet going solo has it's problems.How freelance copywriters and marketers can increase client count. Scale your...
15 Mar 202319min
What Is Required to Post Content That Sells
Content marketing is more than tossing up an article on your website. This requires specific elements for every article, post, and landing page. If you don’t have these elements, search engines will i...
11 Mar 202323min
How to approach a marketing audit that lands clients
There are three keys to a marketing audit: Ability to measure, Integration of components, and Marketing approach. For each area you’ll have checklists according to your ability. In this podcast I walk...
7 Mar 202328min
Real effort required to get newsletter subscriber
Too many copywriters and marketers fail to understand the depth of what is required to get a subscriber. They think a few campaigns will flood their inbox with qualified leads. It just isn’t true. Tha...
6 Mar 202323min
