
Critical marketing performance factors that boost cash flow
This is part two (final) episode in a series about Marketing Optimization Essentials. I’m updating my course #AI4, which focuses on better reporting to drive profits from marketing campaigns. Use thes...
12 Mai 202336min

Performance optimization insights that make you a marketing hero
Start increasing your conversion on direct response campaigns with these 12 marketing optimization essentials. This is part 1 of a two part series about improving marketing performance. Use these insi...
11 Mai 202323min

What is a market research commission? How to use it?
Commissioning market research is the fastest way to get up to date on a specific target audience. You get practical insights into what motivates a buyer. Rather than searching the internet, these comm...
29 Apr 202322min

What belongs in every piece of content you write
Never write a piece of content that doesn't include these elements. If you do, then it will turn off readers.Failure to include these critical elements is like writing on paper and lighting it on fire...
24 Apr 202317min

A complete system to get more clients
Become a supporter of this podcast: https://www.spreaker.com/podcast/adbriefing-copywriting-tips--3257924/support.
12 Apr 202315min

Do this to be more profitable on social media
Reach more decision makers and folks who can hire you with this simple method. Discover the good, better, and best strategy for self promotion in professional networks.Become a supporter of this podca...
10 Apr 202319min

A Warning About AI Tools If You Want More Powerful Sales Building Copy
Artificial Intelligence (AI) powered writing tools make even the best writer look like an idiot. They are nagging you about so-called poorly written copy.Yet, when writing copy that sells, there are c...
6 Apr 202317min

Five Documents For Every Retainer Clients Success
These five documents double the value you deliver to retainer clients. You'll be more productive. Your clients will get better value.These documents frame the copy you'll write, so they get more from ...
4 Apr 202316min





















