AdExchanger

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

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Episoder(100)

Gopuff Goes In-House

Have we finally reached peak retail media, or is the recent explosion of RMNs the sign of a healthy and thriving marketplace? "It's the right question to be asking, especially at this time," says Gopu...

27 Aug 202456min

Let's Live In A Data Democracy

Serial ad tech entrepreneur Kamakshi Sivaramakrishnan founded two startups roughly a decade apart, both for a similar reason: making data available across the enterprise in a way that's also respectfu...

20 Aug 202456min

Hyundai's New Marketing Direction

Last month, Hyundai eliminated the chief marketing officer role and split the function in two: creative and performance. The move makes sense because two brains are better than one, says Angela Zepeda...

13 Aug 20241h 3min

The Move Toward Better Measurement

There's only so much you can do to measure earned media, says Najah Ayoub, CMO of Piece of Cake Moving & Storage. That's why the brand invests so much in the customer experience. Plus: Piece of Cake's...

6 Aug 202453min