Part Time Social Worker, Part Time Copywriter - Alicia's Story (Episode 210)
Every time we talk with Comprehensive Copywriting Academy students, Kate and I leave feeling inspired. That’s exactly what it was like talking to Alicia. From a young age, Alicia knew she wante...
1 Jan 202547min
1 Tactic to Try for More Powerful Copywriting (Episode 209)
When used correctly, storytelling is a powerful copywriting tactic. But why do I say “when used correctly?” Because sometimes copywriters and clients use storytelling in the entirely wrong way. On ...
25 Des 202422min
Are You Doing These 4 Things That Clients Look for in Freelancers? (Episode 208)
🎶 What a client wants, what a client needs … … whatever makes them happy gets you money … 🎶 I apologize if you have Christina Aguilera stuck in your head. BUT if it helps you remember the key ...
18 Des 202428min
Calling Yourself a "Freelance Copywriter": Good or Bad? (Episode 207)
“Stop calling yourself a freelancer!” In typical Internet fashion, there’s plenty of bad information and scare-tactic hooks. That “stop calling yourself a freelancer” is just one of the examples Kat...
11 Des 202420min
From Monk to Teacher to Copywriter - John's Story (Episode 206)
Ever struggled with finding your “thing” in life? (But really…who hasn’t?! I know I have several times!) That’s the place John was in before he discovered copywriting. For years, John was a ...
4 Des 202436min
How do you navigate cousin Diane asking, "Can you look over my resume?" (#5 of 5) (Episode 205)
There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and fam...
27 Nov 202413min
What do you say when your nephew Tyler says, "Isn't AI destroying copywriting?" (#4 of 5) (Episode 205)
There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and fam...
27 Nov 20246min
How do you respond when Grandpa Stan asks, "Can you even make money as a writer?" (#3 of 5) (Episode 205)
There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and fam...
27 Nov 20245min
