CHURN FM

CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

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Episoder(307)

EP 66 | Georgiana Laudi - How to use Jobs To Be Done to create a laser-sharp SaaS growth Strategy

EP 66 | Georgiana Laudi - How to use Jobs To Be Done to create a laser-sharp SaaS growth Strategy

Today on the show we have Georgiana Laudi, Co-Founder of Forget the Funnel. In this episode, we talked about how Georgiana decided to focus on SaaS and build Forget the Funnel, the type of work they d...

17 Jun 202040min

EP 65 | Rahul Vohra - How Superhuman avoids churn by systematically increasing product-market fit.

EP 65 | Rahul Vohra - How Superhuman avoids churn by systematically increasing product-market fit.

Today on the show we have Rahul Vohra, founder, and CEO of Superhuman. In this episode, we talked about what motivated Rahul to build Superhuman, how they iterated their way towards product-market fi...

10 Jun 202042min

EP64 | Amaan Nathoo - How Later combine customer success and product-led growth to increase customer retention

EP64 | Amaan Nathoo - How Later combine customer success and product-led growth to increase customer retention

Today on the show we have Amaan Nathoo, Head of Customer Success at Later. In this episode, we talked about the moment Amaan decided to shift from Sales to Customer Success, how using a growth ceilin...

3 Jun 202040min

EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.

EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.

Today on the show we have Jay Nathan & Jeff Breunsbach, managing partners at Customer Imperative. In this episode, we talked about what they do at Customer Imperative, the biggest difference Jay and...

27 Mai 202047min

EP 62 | Bryant Chou (Webflow) Why churn and retention have taken the backseat at Webflow.

EP 62 | Bryant Chou (Webflow) Why churn and retention have taken the backseat at Webflow.

Today on the show we have Bryant Chou, Co-founder, CTO, and Head of Growth of Webflow. In this episode, we talked about Webflow’s “no sugarcoating” product philosophy, the no-code movement, why churn ...

20 Mai 202036min

EP 61 | Robbie Kellman Baxter (Peninsula Strategies) How to cement trust with new customers in times of a crisis and uncertainty

EP 61 | Robbie Kellman Baxter (Peninsula Strategies) How to cement trust with new customers in times of a crisis and uncertainty

Today on the show we have Robbie Kellman Baxter, author of the best-selling book “The Membership Economy” and the newly launched “The Forever Transaction”. In this episode, we talked about what a Fore...

13 Mai 202037min

EP60 | Alex Atkins  (CXL Institute)  Why CXL’s Head of Growth focuses on retention to drive growth

EP60 | Alex Atkins (CXL Institute) Why CXL’s Head of Growth focuses on retention to drive growth

Today on the show we have Alex Atkins, Head of Growth at CXL Institute. In this episode, we talked about the process Alex took to decide the key metrics to focus on during his early days at CXL, what ...

6 Mai 202043min

EP59 | Lauren Culbertson (LoopVOC)  How to align feedback to understand your ideal customer profile and tackle churn

EP59 | Lauren Culbertson (LoopVOC) How to align feedback to understand your ideal customer profile and tackle churn

Today on the show we have Lauren Culbertson, CEO & Founder of LoopVOC. In this episode, we talked about why Lauren decided to build LoopVOC and the important role leadership plays in ensuring the al...

29 Apr 202049min

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