CHURN FM

CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

Episoder(304)

EP15 | April Dunford - How to develop a retention building product positioning

EP15 | April Dunford - How to develop a retention building product positioning

Today on CHURN.FM we have April Dunford, a product positioning consultant and author of Obviously Awesome. April helps startups position their products so that their customers get it, buy it, and love...

26 Jun 201947min

EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

In today's episode of CHURN.FM we have Dennis Kayser the Founder and CEO of Forecast. Forecast helps project-based companies automate operations, empower people and leverage insights to drive business...

19 Jun 201941min

EP13 | Andrus Purde - How user acquisition impacts churn and how to measure it effectively

EP13 | Andrus Purde - How user acquisition impacts churn and how to measure it effectively

Today on the show we have Andrus Purde the Founder of Outfunnel. Outfunnel is a sales-centric marketing automation tool that tightly integrates with modern CRM’s like Pipedrive. You can automate email...

12 Jun 201940min

EP12 | Patrick Campbell - How Profitwell increased their customer lifetime value from $6k to $150K

EP12 | Patrick Campbell - How Profitwell increased their customer lifetime value from $6k to $150K

In today's episode of churn.fm, we have Patrick Campbell the Founder of Profitwell. ProfitWell provides free subscription metrics software to help you identify opportunities and then tools to help you...

5 Jun 201943min

EP11 | Mike Fiorillo - How Invision accidentally increased retention by focusing on virality

EP11 | Mike Fiorillo - How Invision accidentally increased retention by focusing on virality

Today on churn.fm we have Mike Fiorillo the Founder of Optimology and previously a Growth Product Manager and Head of Optimization at Invision. Invision is a digital product design platform powering t...

29 Mai 201944min

EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

In today's episode of churn.fm, we have Julie Hogan, VP of the Customer team at Drift - a conversational marketing platform. We chatted about Julie’s early days at both HubSpot and Drift and the chal...

22 Mai 201945min

EP9 | Steli Efti (Close) - How to build a sustainable sales model that drives long term retention

EP9 | Steli Efti (Close) - How to build a sustainable sales model that drives long term retention

In today’s episode, I chatted to Steli Efti, the CEO & Co-founder of Close. A cloud-based CRM software optimized to help salespeople close more deals. We talked about how Close aligns their sales, su...

15 Mai 201940min

EP8 | Shaun Clowes (Metromile) - Retention and engagement lessons learned building Atlassian’s growth team from 0 to 50 people strong 💪

EP8 | Shaun Clowes (Metromile) - Retention and engagement lessons learned building Atlassian’s growth team from 0 to 50 people strong 💪

In today’s episode, I chatted to Shaun Clowes, the Chief Product Officer at Metromile and previous Head of Growth at Atlassian. We talked about how Atlassian measured success in the early days and th...

8 Mai 201946min

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