
Copywriter to CEO, with Mike Giannulis
Our guest today, Mike Giannulis, is a serial entrepreneur who understands, and has depended upon, the value of copy to really grow the business. When I met Mike and we started working together, his ma...
2 Nov 202026min

Reason-Why Copywriting
Today we’re back with our Old Masters series, with a topic that has been begging to be on Copywriters Podcast for a long time: Reason-Why Copywriting. First, a little about our Old Master, and he rea...
26 Okt 202028min

Doug Pew’s Email Secrets
Our returning champion is Dr. Doug Pew. As you may remember, Doug is an award-winning musician and composer, and a former university professor of music. His compositions have been performed at the Ken...
19 Okt 202025min

The 11 Emotions of Copywriting, Part 2
Emotions make the world go round. One particular emotion, and that’s love -- according to the late singer-songwriter from the 60s, Deon Jackson, love is the emotion that makes the world go round most ...
12 Okt 202033min

The 11 Emotions of Copywriting, Part 1
Emotions make the world go round. One particular emotion, and that’s love -- according to the late singer-songwriter from the 60s, Deon Jackson, love is the emotion that makes the world go round most ...
5 Okt 202029min

A-List Copywriter Carline Anglade-Cole Shares Freelancer Secrets
We’re back Carline Anglade-Cole, is a top copywriter with a track record and a level of creativity anyone else would be jealous of. Her latest book is called, “My Life as a 50+ White Male.” That’s be...
28 Sep 202029min

A-List Copywriter Carline Anglade-Cole Shares Career Secrets
Our guest today, Carline Anglade-Cole, is a top copywriter with a track record and a level of creativity anyone else would be jealous of. Her latest book is called, “My Life as a 50+ White Male.” That...
21 Sep 202031min

Copywriter-Fueled Product Creation, Part 2
Last week we talked about the Big Four questions you need to answer when you’re designing a new product you’d like to sell a lot of. You can also use these questions to fix a product that’s not sellin...
14 Sep 202032min



















