Copywriters Podcast

Copywriters Podcast

Copywriting lessons from David Garfinkel

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Episoder(481)

Episode 096 - Einstein 2.0 and Copywriting

Episode 096 - Einstein 2.0 and Copywriting

Einstein said: “Imagination is More Important than Knowledge.” It’s a quote that has led a lot of people to think they don’t need to know anything… all they need to do is “be creative” by using their ...

18 Feb 201927min

Episode 095 - Copywriting in the Big Leagues

Episode 095 - Copywriting in the Big Leagues

Million Dollar Mike Morgan is a top copywriter currently working for a major division of the world’s largest financial publisher, Agora Inc. As a copywriter for Agora’s Money Map Press division, Mike’...

11 Feb 201936min

Episode 094 - The Sherlock Holmes of Marketing, Part 2

Episode 094 - The Sherlock Holmes of Marketing, Part 2

We’re back with Meron Bareket, who’s known as the “Sherlock Holmes” of funnels and conversions. He has the unique background and ability to find the “murderous leaks” in your online sales process — an...

4 Feb 201933min

Episode 093 - The Sherlock Holmes of Marketing, Part 1

Episode 093 - The Sherlock Holmes of Marketing, Part 1

Meron Bareket, who’s known as the “Sherlock Holmes” of funnels and conversions. He has the unique background and ability to find the “murderous leaks” in your online sales process — and fix them. When...

28 Jan 201935min

Episode 092 - George Orwell and Copywriting

Episode 092 - George Orwell and Copywriting

The famous English writer George Orwell is best known for his book 1984, which is a bestseller and a major cultural signpost in the English-speaking world. But lesser known is a book he published thre...

21 Jan 201939min

Episode 091 - Your Chance To Advertise on TV

Episode 091 - Your Chance To Advertise on TV

Simulmedia, a 10-year-old company based in New York and LA, helps businesses use TV advertising to get better results by bringing in data analytics. Recently Simulmedia launched a marketplace called D...

14 Jan 201940min

Episode 090 - Creativity vs. Implementation

Episode 090 - Creativity vs. Implementation

A rocket scientist describes how a spacecraft takes off. There’s a big difference between the energy and controlled chaos of the lift-off and the regular, cyclical path of the orbit around the earth. ...

7 Jan 201930min

Episode 089 - Overcoming Objections, Copywriter Edition

Episode 089 - Overcoming Objections, Copywriter Edition

A story about my mother and the vacuum cleaner. What objections are and why it’s so vitally important that you know them and overcome them. The best way to find objections. What to do if you can’t fin...

31 Des 201832min

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