14 Ways to Make Your Copy Easier to Read
You could have written the greatest copy in the world. Perfectly targeted with a killer offer. Great price. Unique and highly desirable. But I can tell you one way it is guaranteed NOT to work. And ...
7 Apr 202530min
Quantum Leap AI Prompts for Copywriting
Ever get frustrated with what happens when you try to get an AI to write something? According to Google Workspace Labs, the average prompt people give an AI is nine words or less. Nine words! The A...
31 Mar 202531min
Parker Worth’s Storytelling Secrets For Social Media
Do storytelling skills REALLY make a difference for you? Just ask our special guest today, Parker Worth. Parker decided he had enough of high school at 16. His first job was cleaning toilets. From ...
24 Mar 202536min
Brand-New Ways To Use AI For Copywriting
Today we’re talking about three new ways to use ChatGPT for copywriters and business owners, and another development from another company which is a lot lower priced than ChatGPT’s a month for its pre...
17 Mar 202532min
Advance Copywriting Research Secrets, with Caleb O'Dowd
One meeting of the minds reigns supreme above all others in copywriting–and that’s when the copywriter understands and addresses the same thoughts that are most pressing in the minds of their best pro...
10 Mar 202535min
What Copywriters Need To Know About Design, with Lori Haller
One of the greatest insiders in direct response today is not primarily a copywriter, but a graphic designer. Actually, our returning champion Lori Haller is a designer… and so much more. She works ...
3 Mar 202533min
What REALLY Makes Copy Convert, With Billy Broas
27 Years Ago, pop singer Cher asked us this question: “Do you believe in life after love?” … and it promptly rocketed to the top of the charts, selling 11 million copies of the song. Today, in 2025...
24 Feb 202528min
Next-Level Proof For Copywriters
Two of the most confrontive words in a conversation are “Prove It!” Nobody really likes to be challenged about how true what they are saying. But when it comes to writing copy in the real world, you...
17 Feb 202529min
