Designer Discussions : Remodeling Business Marketing

Designer Discussions : Remodeling Business Marketing

Welcome to Designer Discussions, where kitchen and bath business owners get the latest training, education, and industry news to elevate their brands and attract high-quality clients. We go beyond surface-level strategies, offering proven tactics to help you stand out and succeed.

Our expert hosts—Jason Lockhart, Maria from DesignAppy.com, and Mirjam Lippuner—bring insider tips, interviews, and best practices to ensure your business thrives. Whether you’re looking for expert guidance on marketing, securing premium clients, or staying ahead of industry trends, we provide the knowledge you need to confidently implement changes that boost your success.

Are you looking to take it a step further? Our monthly training and mentoring services offer hands-on, practical solutions—whether you prefer a do-it-yourself approach or a done-for-you service. Say goodbye to uncertainty and hello to a strategic plan that guarantees growth. Tune in, take control, and make the impactful changes you aim for.

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Episoder(170)

Designer Discussions Success Story

Designer Discussions Success Story

What it looks like for a designer to step out and get press. This is the 50th Designer Discussions podcast episode - wahoo! Jason, Maria and Mirjam look back on their favorite episodes and guest Eliz...

7 Jul 202225min

Why does SEO Cost so much

Why does SEO Cost so much

SEO may seem daunting, but we have the tools for you to decide whether to hire an SEO expert or to do it yourself. SEO is an ongoing effort not a one-time thing.Considerations that impact the price:Lo...

30 Jun 202221min

Wellness in Design

Wellness in Design

Our guest Jamie Gold is a well-known wellness design consultant and the author of three books on design and remodeling, including the award-winning Wellness by Design: A Room-by-Room Guide to Optimizi...

23 Jun 202223min

Partitioning: Why its important to end on a high note

Partitioning: Why its important to end on a high note

In this episode, Maria talks about the concept of partitioning and why it’s important to leave every client meeting on a high note. ● Clients want something to be checked off after a meeting ● There a...

16 Jun 202216min

When do you need a Press Release

When do you need a Press Release

A press release is an official statement delivered to members of the news media for the purpose of providing information, an official statement, or making an announcement. In this episode, Mirjam exp...

9 Jun 202219min

You Have to Give to Get The Power of Reciprocity

You Have to Give to Get The Power of Reciprocity

In this episode, Maria walks us through the behavioral economics concepts of reciprocity. You have to give something first before you can get or ask for anything.Two prime examples from the world of m...

2 Jun 202213min

Loss Aversion: Why Do Renderings Work

Loss Aversion: Why Do Renderings Work

In this episode, Maria walks us through the two behavioral economics concepts that perfectly explain the reason why renderings work. Loss aversion & perceived ownership - make your client see, feel an...

26 Mai 202217min

Social Proof: The Ultimate Way to Build Know, Like, and Trust

Social Proof: The Ultimate Way to Build Know, Like, and Trust

Surpass doubt and get the street credibility you deserve. It is a superpower to get clients to call you and sign a contract. In this episode, we explore the concept of social proof and share some tip...

19 Mai 202211min

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