eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

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Episoder(634)

Flavers’ Journey from Dragons’ Den to Sustained Growth with Shabbir Mookhtiar

Flavers’ Journey from Dragons’ Den to Sustained Growth with Shabbir Mookhtiar

Shabbir Mookhtiar is the co-founder and CEO of Flavers, a home delivery service for home cooked food. Number 50 on the Startups 100 2024 they’re growing fast. Founded in 2020 they now have over 100 ch...

15 Jul 202426min

Growth Beyond Green: How Canopey is Scaling Sustainable Shopping with Hugo Douglas-Deane

Growth Beyond Green: How Canopey is Scaling Sustainable Shopping with Hugo Douglas-Deane

Hugo Douglas-Deane is co-founder and CMO of sustainable marketplace Canopey – the home for buying better. Founded in 2021 they soft launched in May 2023 and officially launched September 2023. Current...

8 Jul 202430min

Growth Lessons in the Beverage Industry with Rapscallion Soda’s Gregor Leckie

Growth Lessons in the Beverage Industry with Rapscallion Soda’s Gregor Leckie

Gregor Leckie is the founder and managing director of Rapscallion Soda. Founded in 2018, they’ve shipped over three quarters of a million cans! Selling via their DTC Shopify store and B2B Shopify trad...

1 Jul 202432min

Want more Speaking Gigs? with Look Fabulous Forever’s Janis Thomas

Want more Speaking Gigs? with Look Fabulous Forever’s Janis Thomas

Janis Thomas is the Managing Director at Look Fabulous Forever, the innovative cosmetics and skincare brand designed to meet the needs of older women. They’re a UK DTC brand selling globally to a cust...

24 Jun 202441min

Growth Strategies that really work from Metrimax’s Marianne Morrison

Growth Strategies that really work from Metrimax’s Marianne Morrison

Marianne Morrison is the Investment Director at Baaj Capital, a fund who turnaround and grow a portfolio of eCommerce brands. The portfolio currently includes about 30 eCommerce brands including 365 G...

17 Jun 202426min

The SEO Strategy for High-SKU Stores (Hear How It 10Xed Sales) with Blink SEO’s Sam Wright

The SEO Strategy for High-SKU Stores (Hear How It 10Xed Sales) with Blink SEO’s Sam Wright

Sam Wright is the Managing Director at specialist eCommerce SEO agency Blink SEO, and at Macaroni Software the new Shopify-specific SEO tool he’s building to solve problems that they’ve found with SEO...

10 Jun 202421min

Personalizing eCommerce Fulfilment with Will Martin, Littledart Fulfilment

Personalizing eCommerce Fulfilment with Will Martin, Littledart Fulfilment

Will Martin is co-founder and financial director at Littledart Fulfilment, a 3PL providing bespoke eCommerce fulfilment that’s as unique as your business. Hit PLAY to hear: The role of personalization...

3 Jun 202429min

Balancing Growth and Purpose with Y.O.U Underwear’s Sarah Jordan

Balancing Growth and Purpose with Y.O.U Underwear’s Sarah Jordan

Sarah Jordan is the founder & CEO of Y.O.U Underwear sellers of beautifully designed, ethically manufactured and eco-friendly underwear making the world a better place one pair of pants at a time. The...

27 Mai 202435min

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