eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

Episoder(621)

Neem London’s Journey to 6-Figure Success in Men's Fashion

Neem London’s Journey to 6-Figure Success in Men's Fashion

Nick Reed is the founder at Neem London, a men’s fashion brand focused on making climate conscious clothing.He also has a phenomenal background in men’s fashion buying – he was instrumental in taking ...

26 Feb 202431min

How Mozillion Achieved 3x Growth in 12 Months with SEO and More

How Mozillion Achieved 3x Growth in 12 Months with SEO and More

James Francis is the Sales and Marketing Director at Mozillion. The mobile phone marketplace. In fact the UK’s first consumer to consumer marketplace for buying and selling preowned and refurbished mo...

19 Feb 202434min

Scaling Hot Water Bottle Startup CosyPanda to £100k in 16 months with Freddie Winterbotham

Scaling Hot Water Bottle Startup CosyPanda to £100k in 16 months with Freddie Winterbotham

Freddie Winterbotham is the co-founder at CosyPanda, sellers of sustainable warmth in the shape of hot water bottles and covers. They sell via their Shopify store, wholesale, and collaborations. Found...

12 Feb 202426min

TikTok & TikTok Shop eCommerce Success Strategies

TikTok & TikTok Shop eCommerce Success Strategies

TikTok is a channel with HUGE potential for eCommerce brands, and if you want to make it work for you - you need to listen to this episode.Host Chloe Thomas is discussing the ins and outs of the vario...

5 Feb 202449min

Mastering the Art of Buying with James Barron, ex-ASOS

Mastering the Art of Buying with James Barron, ex-ASOS

James Barron is a fashion buyer.With over 13 years at ASOS, and previous roles at Envy, Moss Bros, M and S, and Arcadia, there’s little James doesn’t know about either buying third party brands in or ...

29 Jan 202435min

7 Experts Share Their Top Tip for eCommerce Growth in 2024

7 Experts Share Their Top Tip for eCommerce Growth in 2024

Every January, we come up with an episode that serves as your comprehensive guide to achieving success.This year, our guest experts are again sharing their top tips for eCommerce success in 2024. They...

22 Jan 202428min

Mastering eCommerce Events in 2024: Tips, Picks, and Strategies with Chloë Thomas

Mastering eCommerce Events in 2024: Tips, Picks, and Strategies with Chloë Thomas

Our host Chloe's going solo for this episode - sharing her tips on how to make the most of events, and picking some of her favourites for 2024...Hit PLAY to hear:What events you should attendHow to ma...

15 Jan 202441min

5 Key Steps for Effective CRM Implementation with Haydn Parks, Digital Fit

5 Key Steps for Effective CRM Implementation with Haydn Parks, Digital Fit

Haydn Parks is a CRM specialist.He now consults for brands like Balance Me, Hunter Boots and Sisley Paris via his firm Digital Fit. And before that, was Head of Performance at LoveCrafts, Global Head ...

8 Jan 202431min

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