160. How to convince corporate partners of your value, with Ben Swart and Rob Woods
How do you convince companies that partnering with your charity is valuable to them too? Good corporate fundraisers have always known that the best charity partnerships are genuinely win/win. But not ...
29 Aug 202440min
159. Influencing your colleagues, with Paul McKenzie
Many of the most difficult challenges for fundraisers involve influencing your colleagues. Whether it's persuading someone in another team to support your idea or getting your proposal signed off by y...
14 Aug 202435min
158. Engage your community with a podcast, with Stephanie Fuller and Adam Zmith
Have you ever thought about creating a podcast to engage your community?This time we look at an award-winning podcast, The Log Books, which has run for three successful seasons. Rob talks to Stephanie...
21 Jul 202432min
157. What Major Donors Want, Tom Hall Part 2
In our second interview with the experienced philanthropy advisor Tom Hall, we share a fundamental element that most wealthy philanthropists are looking for when deciding whether to make a major gift....
17 Jun 202421min
156. Philanthropy advisor’s insight on how to attract major donors, with Tom Hall
What do wealthy donors most prize when they weigh up whether to make a major investment in a charity? In 10 years as a philanthropy advisor at UBS bank, Tom Hall has had conversations about philanthro...
9 Jun 202426min
155. Inspiring your corporate partners, with Chris Salt
One of the best ways to grow fundraising income is to find ways to add value to relationships with supporters and partners. This makes sense in theory, but how do you do it in practice, and with consi...
19 Mai 202428min
154. More ways to make Wow Moments, with Rob Woods and Ben Swart
There are many ways to deepen relationships with people who care about your good cause. At Bright Spot, one of our favourites is to create Wow Moments - something that makes them feel great or helps t...
30 Apr 202429min
153. Using focus to grow fundraising, with Rob Woods and Ben Swart
When you concentrate more effort developing relationships with a relatively small number of supporters or corporate partners with high potential, it becomes much easier to grow high value income. We’v...
2 Apr 202430min
