Getting the Brand Back Together

Getting the Brand Back Together

Unboxing the interdisciplinary art of banding, branding, and business building, Brad Circone reveals the unexpected connections and unique similarities between successful businesses and rock ‘n’ roll bands. What binds them toward success? Brand. Curating the wisdom gained from 30+ years of entertainment, advertising, marketing, and branding expertise, we will hear from rock stars, CEOs, founders, artists, and mavericks, on how they perform the power and principles of brand like no one else.

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Episoder(21)

20. Humility, Reflection, Awareness: The New Attributes Reshaping Leadership Development & The Next Best Right Decision

20. Humility, Reflection, Awareness: The New Attributes Reshaping Leadership Development & The Next Best Right Decision

What separates the leader from the pack and why does it matter in business? Delve into Maureen Metcalf’s meaningful metric to understand where you stand on the leadership spectrum.Learn more about Mau...

10 Sep 202153min

19. Donna Mogavero and The Divinity Of An American Singer-Songwriter

19. Donna Mogavero and The Divinity Of An American Singer-Songwriter

The legendary singer-songwriter Donna Mogavero reflects on her decades-spanning career as a category-defying musician, and reveals why she chose to make Columbus, Ohio her forever home and creative st...

3 Sep 20211h 1min

18. Dolly Parton, Doughnuts, and The Rea Way: How A Humble Accounting Firm Became Trusted Advisors

18. Dolly Parton, Doughnuts, and The Rea Way: How A Humble Accounting Firm Became Trusted Advisors

What makes an accounting firm rock? Becca Johns shares how Rea & Associates rebranded themselves to stand out from the crowd, and why she aligns The Rea Way with America’s national treasure, Dolly Par...

27 Aug 202157min

17. Chasing Fashion Branding and Finding The Verve – The Fit That Feels Good and The Feel That Fits Good

17. Chasing Fashion Branding and Finding The Verve – The Fit That Feels Good and The Feel That Fits Good

Part 2 of our conversation with brand aficionados, Jay Borman and Sara Zimmermann, a dynamic duo helping companies think outside the box and dress their brands up differently.Learn more about the the ...

20 Aug 20211h 1min

16. How A Toy Story Titan & A Retail Dog Help Brands Find Their Truth

16. How A Toy Story Titan & A Retail Dog Help Brands Find Their Truth

B(r)and rockstars and troublemakers Jay Borman + Sara Zimmermann, founders of creative agency, Merciful Thieves, talk toys, fashion, and how to shoot up the corporate ladder without losing your freaki...

13 Aug 202150min

15. Passion, Rhythm & Groove: Engineering the Brand Of Bass from Jamerson to Flea to Entwistle

15. Passion, Rhythm & Groove: Engineering the Brand Of Bass from Jamerson to Flea to Entwistle

Bass extraordinaire, Greg Bartram, looks back on his time as bass player for The Toll, exploring the musical cannon of bass, from James Jamerson to Flea, and the creative ways he forged a musical iden...

6 Aug 202157min

14. Brands Are Born To Be Wild: Why Leaders Must Find Their “Always” Customers and Share What They Love

14. Brands Are Born To Be Wild: Why Leaders Must Find Their “Always” Customers and Share What They Love

Sales veteran and CEO of The Florris Group, James Rores, explains why leaders are nothing without their sales team, how to stimulate brand loyalty, and why Journey is his most memorable live performan...

30 Jul 202143min

13. Progressive Is Back In Black As the Brand Re-Emerges from the Pandemic

13. Progressive Is Back In Black As the Brand Re-Emerges from the Pandemic

Nino Cervi, CEO & Partner of Progressive Flooring & Services, explains how his unique branding initiatives during COVID-19 helped keep his company afloat during the lockdown, and how The Rolling Stone...

23 Jul 202154min

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