Impact Pricing
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

Episoder(500)

Blogcast #61: Are iPhone Users Not Price Sensitive?

Blogcast #61: Are iPhone Users Not Price Sensitive?

This is an Impact Pricing Blog published on May 25, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/are-iphone-users-not-price-s...

1 Jul 20223min

Memecast #64: Stop Negotiating

Memecast #64: Stop Negotiating

Oftentimes, salespeople are selling to a committee of people who have to make a big decision. Once they've made the decision, they typically say, hey, we want to go with this vendor, and then they sub...

29 Jun 20221min

Pricing Power: Making Pricing Profitable with Ayon Bhattacharyya

Pricing Power: Making Pricing Profitable with Ayon Bhattacharyya

Ayon Bhattacharyya is the Founder of Biz Growth Spurt, a consulting firm based out of New Zealand. He has experienced pricing in half a dozen companies, and he's a passionate animal welfare advocate. ...

27 Jun 202227min

Blogcast #60: How Much Does a Buyer Values Your Product?

Blogcast #60: How Much Does a Buyer Values Your Product?

This is an Impact Pricing Blog published on May 18, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-much-does-a-buyer-value-...

24 Jun 20222min

Memecast #63: Gives and Gets

Memecast #63: Gives and Gets

You probably know that when we're negotiating, we do gifts and gets. We don't give anything unless we get something in return. Purchasing people are always asking us for discounts and sometimes we hav...

22 Jun 20221min

The B2B Innovator's Map: Let Customer Champions Do Selling for You with Daniel Elizalde

The B2B Innovator's Map: Let Customer Champions Do Selling for You with Daniel Elizalde

Daniel Elizalde was an IoT Product Manager Instructor at Stanford University. He used to work as the VP Head of IoT at Ericsson, but he has now narrowed his focus from IoT to climate tech firms. Danie...

20 Jun 202231min

Blogcast #59: Data and/or Value

Blogcast #59: Data and/or Value

This is an Impact Pricing Blog published on May 11, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/data-and-or-value/ If you hav...

17 Jun 20223min

Memecast #62: Business Case

Memecast #62: Business Case

If buyers are asking us for a business case, or help to write their own business case, what they're trying to do is document economic value. How much money is our product going to make or save their c...

15 Jun 20221min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengesnakk
livet-pa-veien-med-jan-erik-larssen
utbytte
rss-politisk-preik
pengepodden-2
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
rss-markedspuls-2
lederpodden
rss-pa-konto
liberal-halvtime
rss-sunn-okonomi