Episode 62: Springtime for Custom
Chris and Jayson are back—well, two-thirds of the crew. Jesse’s off somewhere remote with a bowl of poi, so it’s just the two of them holding it down this week. No prep, no filters—just a real convers...
27 Mar 202536min
Episode 61: FUD in Tukwila
Chris, Jayson, and Jesse take on FUD (Fear, Uncertainty, and Doubt) in the CI industry. From misinformation to dealer hesitation on new tech, we dig into what’s really happening and how to navigate it...
20 Mar 202534min
Episode 60: Perception is 9/10's of the Law.
In this episode of Inside Integration, Chris is joined by special guest host Jesse to break down why perception is everything in the CI industry. From battling stereotypes to shifting the way manufact...
13 Mar 202539min
Episode 59: The Vibes Are Off.
Something about this one just feels... off. Maybe it’s the state of the industry, maybe it’s the way the rep game is changing, or maybe it’s just too much poutine, but Chris, Jayson, and Jesse sit dow...
6 Mar 202533min
Episode 58: What Gets You to Come Out?
What makes an integrator actually leave the office, job site, or beach house to attend an industry event? In this episode, Chris and Jayson dig into what works (and what doesn’t) when it comes to deal...
27 Feb 202532min
Episode 57: Would You Buy the Systems You Sell?
If you had to pay full price for the systems you design, would you still spec the same gear? In this episode, Chris and Jayson take a hard look at how integrators approach system design—are they truly...
20 Feb 202535min
Episode 56: Is the AV part of CI dead?
In this episode ofInside Integration, Chris and Jayson dive into a thought-provoking discussion on the shifting landscape of custom integration. Is traditional AV taking a backseat to lighting, shadin...
13 Feb 202535min
Episode 55: Is There Any Real Journalism in Custom Integration?
Chris and Jayson go deep on the state of media in the CI world. Are trade publications actual journalism, or just paid PR machines? We call out the reality of industry reporting, the unfiltered conver...
6 Feb 202533min
