Loyalty360 Award Recap: A Q&A with Jason Whiting on the LEGO Group’s Multiple Award Recognitions
Send us a textFor 90+ years, the LEGO Group has been owned by the Kristiansen family in Billund, Denmark. What started as a wooden toy workshop in 1932 would grow into one of the most recognizable toy brands in the world after it started making injection-molded plastic bricks. Part of LEGO’s success comes from its commitment to its company values: fun, creativity, and inclusivity. These values are the foundation of the LEGO VIP rewards program and are built into every promotion and reward it ...
18 Jul 20237min
Bank of America®: Innovation, Strategic Partnerships, and Personalization Demonstrate Value to Rewards Program Members Untitled Episode
Send us a textMark Johnson, CEO of Loyalty360, spoke with John Sellers, Head of Rewards at Bank of America, about the success of the Preferred Rewards program, innovating when leveraging technology, and bringing value to employees in a culture of inclusion.
17 Jul 202321min
Connecting the Bricks of Successful Loyalty: How LEGO® Built the VIP Rewards Program on Fun, Creativity, and Inclusivity
Send us a textMark Johnson, CEO of Loyalty360, spoke with Jason Whiting, Director of Membership at the LEGO Group, about the new VIP rewards program, building and planning strategic partnerships, and creating value for members through personalization and data.
14 Jul 202326min
Loyalty360 Award Recap: A Q&A with Aiman Feza and Elizabeth McNeil on Scene+’s Multiple Award Recognitions
Send us a text Founded in 2007, Scene+ started as a joint venture between Cineplex — a major movie theatre chain in Canada — and Scotiabank — one of Canada’s top five banks. For over 10 years, Scene+ has been one of the top loyalty programs in Canada. The brand recently relaunched its loyalty program, switching from an entertainment program to a full lifestyle program. At the 2023 Loyalty360 Loyalty Expo in Orlando, FL, Scene+ was recognized as a 360 Degree Award winner and as finalists in th...
12 Jul 20232min
Rewards, Your Way: How Scene+ Uses Personalization and Partnerships to Engage 13+ Million Members
Send us a textMark Johnson, CEO of Loyalty360, spoke with Elizabeth McNeil, the Director of Partnerships, and Aiman Feza, Senior Manager of Brand Communications at Scene+, about the relaunch of the loyalty program, the brand’s focus on using customer data to personalize its offerings, and how it develops meaningful partnerships.
12 Jul 20239min
Loyalty360 Award Recap: A Q&A with Stephanie Miller on Signia Aspire’s Multiple Award Recognitions
Send us a textMark Johnson, CEO of Loyalty360, spoke with Stephanie Miller, Senior Loyalty Program Manager at Signia Aspire, about the brand’s award-winning presentations, advice for similar brands — especially those with B2B loyalty programs, and the next exciting step for the Aspire program.
7 Jul 20237min
MOOYAH Burgers, Fries & Shakes: Building Customer Loyalty Between the Buns & Beyond
Send us a text Mark Johnson, CEO of Loyalty360, spoke with Stacy Fields, Director of Digital Experience for MOOYAH Burgers, Fries & Shakes, about making strategic decisions based on data and customer feedback, the recent relaunch of the MOOYAH Rewards App, and helping franchises and employees best serve their customers — and communities.
28 Jun 202325min
Loyalty360 Loyalty Live | Andy O'Dell, Clutch
Send us a textLoyalty360's Mark Johnson interviews Andy O'Dell, Clutch, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
27 Jun 202320min
