
IAB Tech Lab Summit: Achim Schlosser from Bertelsmann
Jeremy Bloom interviews Achim Schlosser, the VP of Global Data Standards at Bertelsmann about the challenges of working with data in today's privacy environment. For more in-depth discussion of these ...
9 Des 202410min

Episode 101: Andy Goldberg of PCH
PCH, or Publisher's Clearing House, has been around for 70 years, and had a lot to teach us about user data, consent, and direct marketing. For more in-depth discussion of these topics and links to th...
6 Des 202443min

IAB Tech Lab Summit: Manny Puentes on how Genius is taking on live sports
Jeremy Bloom interviews Manny Puentes of Genius sports. Genius has been a leader in visual enhancements to live sporting events and is now building an advertising business. For more in-depth discussio...
2 Des 202420min

Episode 100! Michael Kassan helps us celebrate
Legendary marketing whisperer Michael Kassan comes on the show to help up celebrate our 100th episode. We talk about pretty much everything! For more in-depth discussion of these topics and links to t...
26 Nov 202442min

IAB Tech Lab Summit: Mathieu Roche of ID5
Mathieu talks about how ID5 is trying to replace third party cookies with something better. For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture...
25 Nov 20247min

Episode 99: Too much news! Rich Greenfield from LightShed helps us understand it all.
For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...
22 Nov 202451min

IAB Tech Lab Summit: Cadi Jones from Index
Ari is joined by Cadi Jones, the GM for EMEA for Index Exchange to talk about curation, CTV, and more. For more in-depth discussion of these topics and links to the news we discuss, subscribe to the M...
18 Nov 20249min

Episode 98: Marc Guldimann explains everything about attention
Marc is the CEO of Adelaide and he gives Eric and Ari a crash course in everything about attention measurement and metrics. In the News, we talk about the awful Forrester chart and the allegations aga...
15 Nov 202442min



















