Waymark: AI video creation for traditional media
The interview with Alex Persky-Stern, CEO of Waymark, explores the company's AI-powered video production platform, which simplifies ad creation for media companies and advertisers. Waymark automates v...
10 Mar 202513min
Episode 113: In-app measurement with Brian Quinn of AppsFlyer, plus lots of M&A news
Lotame acquired by Publicis Lockr acquired by Viant Blis acquired by T-Mobile Learn more about your ad choices. Visit megaphone.fm/adchoices
7 Mar 202549min
Cheq.ai: Anti-fraud for marketers
Cheq.ai is a cybersecurity company that specializes in protecting marketers from various forms of fraud, data manipulation, and bot-driven attacks. Their platform helps businesses detect and block fak...
3 Mar 202522min
Episode 112: Ilya Pozin of Telly on why the future of TV is free
Telly is giving away free TVs. Seriously. We find out how exactly they can make enough money on ads to support this. Learn more about your ad choices. Visit megaphone.fm/adchoices
28 Feb 202551min
Episode 111: Ross Benes on eMarketer and Juggalos
Ross Benes has been a senior analyst at eMarketer for over seven years. He shares some stats, and some color on how the stats are created. Plus Juggalos! Learn more about your ad choices. Visit megaph...
21 Feb 202543min
Episode 110: Adalytics finds CSAM and ends up in the crosshairs
We have a frank conversation with Krzysztof Franaszek of Adalytics about the finding of ad-supported child sexual content and how the government got involved. We also ask him about his unconventional ...
14 Feb 202553min
Episode 109: MMMbop with Ron Jacobson plus StackAdapt's huge funding round
Ron Jacobson from Rockerbox joins Ari and Eric to talk about Media Mix Modeling (MMM) and why Google and Meta have embraced it. Plus everything else you care about in measurement. We also discuss the ...
7 Feb 202545min
Overwolf: PC Gaming Add-Ons and Monetization
Overwolf provides developers with an app store for PC games, where third-party creators can build overlays that enhance gameplay with real-time information, tools, and enhancements. These apps functio...
3 Feb 202516min
