Marketecture: Get Smart. Fast.

Marketecture: Get Smart. Fast.

The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv Interested in sponsoring the show? Contact ⁠Marketecture Media.⁠ Marketecture® and AdTechGod® are registered trademarks of Marketecture Media, Inc. all rights reserved.

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Episoder(406)

Advertising Week: Katie McAdams of Basis In-Person

Advertising Week: Katie McAdams of Basis In-Person

We took advantage of Advertising Week by conducting a number of in-person interviews. We spoke to Katie McAdams, the CMO of Basis (formerly Centro) about their expansion into mid- and large-sized agen...

21 Okt 202414min

Episode 94: Dave Otten on the JW-Connatix deal and what's next

Episode 94: Dave Otten on the JW-Connatix deal and what's next

For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...

18 Okt 202442min

Advertising Week: InMobi and Kochava In-Person

Advertising Week: InMobi and Kochava In-Person

We took advantage of Advertising Week by conducting a number of in-person interviews. We kicked off the week Vasuta Agarwal, the Chief Business Officer of Inmobi and Charles Manning, the CEO/President...

14 Okt 202421min

Episode 93: What's up with the Amazon DSP? Plus merger mania!

Episode 93: What's up with the Amazon DSP? Plus merger mania!

For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...

11 Okt 202444min

Bonus Episode: The Monopoly Report with Jason Kint

Bonus Episode: The Monopoly Report with Jason Kint

This is our inaugural episode of the latest podcast from Marketecture, The Monopoly Report. Hosts Ari Paparo and Alan Chapell will be interviewing legal, policy, and business experts about the ongoing...

8 Okt 202434min

Episode 92: John Battelle on Wired, Web 2.0, and the future of media

Episode 92: John Battelle on Wired, Web 2.0, and the future of media

For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...

4 Okt 202457min

Episode 91: Mark Jablonowski on programmatic politics

Episode 91: Mark Jablonowski on programmatic politics

For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...

27 Sep 202446min

Episode 90: Brian O'Kelley on the Google case, greening ad tech, and Trade Desk's OS

Episode 90: Brian O'Kelley on the Google case, greening ad tech, and Trade Desk's OS

For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc. Lear...

20 Sep 202453min

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