iSpot - A look-up database for TV content and ads
CEO Sean Muller and Product Chief Anthony Skinner describe how iSpot measures streaming and linear TV, with coverage across 40 million TV sets. For more information about our expert, Mike Shields: ht...
4 Jun 202210min
Innovid - A TV and video ad server focused on creative management and measurement
CTO and Co-founder Tal Chalozin walks us through Innovid’s ad serving, asset management and measurement offering. For more information about our expert, Mike Shields: https://marketecture.uscreen.io...
3 Jun 202210min
Simulmedia - The OG TV buying platform
Simulmedia Chief Product Officer Mike Kim walks us through the company’s TV buying platform and its integrations across linear, cable and CTV inventory. For more information about our expert, Mike Sh...
2 Jun 202210min
TV Squared by Innovid - measurement and attribution for converged TV buys
President Jo Kinsella and CTO Blair Robertson talk about TV Squared’s measurement and attribution platform for converged TV advertising. Recorded: May 2022. For more information about our expert, Mike...
1 Jun 20229min
Odeeo - In-game audio advertising
Odeeo VP Product Liat Barer describes her company’s audio ad formats for casual gaming environments. For more information about our expert, Eric Seufert: https://www.marketecture.tv/authors/eric-seuf...
1 Jun 20228min
Publica - A CTV ad server with support for unified auctions
Publica CEO Ben Antier walks us through Publica’s CTV ad server and unified auction functionality. For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author...
1 Jun 20227min
Incrmntal - Helping marketers measure performance on iOS and TV.
Incrmntal CEO Maor Sadra discusses the company’s SaaS measurement platform, which doesn’t require customers to turn off their ad buys for periods of time in the way that incrementality testing typical...
31 Mai 202210min
Digital Turbine - In-App Ad Tech Embedded On Android Phones
Digital Turbine’s in-app ad platform is aided by partnerships with telcos and OEMs that embed its tech on Android phones. For more information about our expert, Eric Seufert: https://marketecture.usc...
30 Mai 20229min
