Mistaken Identity

In a world where meeting your customers face-to-face is no longer the norm, businesses are faced with a new challenge: how to build meaningful relationships with their customers in the digital age, without really knowing who they are? It is possible. Enter, “Mistaken Identity”, a podcast that helps you look at your customers’ modern digital identities in a whole new way so you can protect and delight them by creating amazing, secure customer experiences. Together with experienced product leaders, we’ll debunk myths, misperceptions and share actionable ways to leverage identity knowledge toward building better products and experiences. So whether you’re a product manager, digital marketer or entrepreneur, join us for “Mistaken Identity: Unexpected Lessons for Building Great Products Customers Love”. Brought to you by Okta, the World’s Identity Company.

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Episoder(14)

Log-In Equals Retention

Get ready to dive into the world of product leadership with today's guest, Cassio Sampaio. Cassio has led hardware and SaaS product teams at some of the biggest names in tech, including Apple and Digi...

7 Aug 202348min

Behind Every Great Product is a Better Story

In today's episode of Mistaken Identity, Matt interviews Shiv Ramji, President of Customer Identity Cloud at Okta. Okta is an independent identity provider that helps organizations securely connect th...

24 Jul 202341min

Know, Protect, and Delight your Customers in a Privacy-First Age

In this episode of Mistaken Identity, Matt interviews Marla Hay, Vice President of Security, Privacy and Data Management at Salesforce. Marla’s been at Salesforce for six years. Today, she works to ma...

10 Jul 202345min

Securing Digital Identities

In this episode of Mistaken Identity, Matt interviews Carlos Marques, Head of Product Management at Mobileum. Mobileum is a leading provider of Telecom analytics for security and risk management. Ther...

26 Jun 202346min

Driving Innovation For Better Products, with John Gannon, Co-Founder of Venture5 Media

In this episode of Mistaken Identity, Matt interviews John Gannon, co-founder of Venture5 Media. At Venture5 Media, John helps buy and back creator-led businesses. John’s product leadership and busine...

12 Jun 202346min