
EP 462: Stop Copying Competitors' Facebook Ads
In this episode, I explain why copying competitor Facebook and Instagram ads can backfire. We'll talk about how to study competitors the smart way without blending into the noise. If you want your ads...
17 Mar 8min

EP 461: My Exact Retargeting Strategy in 2026
In this episode, I walk through how I am doing retargeting ads in 2026, when I use it, when I don't, how I layer audiences, and how I'm doing creatives for people that already know who you are. If you...
10 Mar 11min

EP 460: The Real Reason Many Facebook Ads Fail
Most advertisers blame Facebook when their ads don't work. But what if the real problem isn't your targeting, your budget, or even your creative? In this episode, I break down the deeper issues that s...
3 Mar 11min

EP 459: You're Testing Facebook Ads Wrong
Bad Facebook & Instagram ad testing creates confusion, not clarity. When too many variables change at once, you never know why something worked, or why it didn't. In this episode, I cover the most com...
24 Feb 9min

EP 458: How To Spot Facebook Ad & AI Scammers
The Facebook ads and AI space is flooded with scammers and bad advice that looks legitimate. In this episode, I break down the biggest red flags I see, from people who don't actually do what they teac...
17 Feb 8min

EP 457: Super Bowl Ad Lessons for Facebook Ads on Any Budget
Learn how to apply Super Bowl ad ideas to your Facebook and Instagram ads, even without a large budget. I share some great tactics as well as my favorite Super Bowl ads this year and why. Website: htt...
10 Feb 12min

EP 456: Why Your Facebook Ads Stopped Working
Many Facebook ads don't fail overnight, they fade over time. Here's why that happens and how I think about diagnosing it and fixing it. Website: https://philgrahamdigital.com
3 Feb 15min

EP Special Meta Earnings Episode For Advertisers
Quick earnings recap today from Meta, most important to advertisers is daily active people, which has grown again! Website: https://philgrahamdigital.com
29 Jan 3min




















