Answered: How Can I Do What I Do Best & Outsource The Rest?
Ralph Burns shares a special guest appearance he made on the Affiliated Podcast with hosts Tom and Kyle. While Lauren was away traveling, Ralph dove into his personal journey from affiliate marketer t...
1 Apr 20251h 5min
[Live Demo] How to Determine an Membership/eComm Biz’s nCAC
In this special live workshop edition of the podcast, the team at Tier 11 dives into a behind-the-scenes strategy session with a real brand, tackling the financial backbone of scalable growth. From ca...
28 Mar 202539min
5 AI video tools you can’t live without with Ian Garlic
Ralph Burns and Lauren Petrullo sit down with online video storytelling expert Ian Garlic to unpack the collision of artificial intelligence and video marketing. Broadcasting from the legendary Casa d...
25 Mar 202530min
(Part 2) Why ROAS Sucks: The New Marketing Metric Everyone Should Use…But Aren’t
In Part 2 Ralph Burns and John Moran continue their breakdown of why ROAS (Return on Ad Spend) is an outdated and misleading metric for scaling businesses. They introduce a better, more reliable metri...
21 Mar 202537min
(Part 1) Why ROAS Sucks: The New Marketing Metric Everyone Should Use…But Aren’t
Return on Ad Spend (ROAS) has been the go-to metric for measuring success in digital advertising, but is it actually holding your business back? In this episode, we break down why traditional ROAS is ...
18 Mar 202547min
How to Use Video to Sell Stuff….The Right Way with Ian Garlic
Ralph and Lauren sit down with Ian Garlic, the founder of Video Case Story, to uncover the most effective ways to use video for sales. While most brands flood social media with endless content, Ian re...
14 Mar 202544min
The 100% Foolproof Framework to NEVER Make a Bad Hire Ever Again! (Part 2)
Hiring the right people is the single most impactful decision a business can make. In this episode, Ralph Burns and Josh Hill break down Tier 11’s time-tested hiring system, sharing how to attract, as...
11 Mar 202557min
(Replay) New Customer Acquisition: How Much Can You Afford to Pay?
How much can you really afford to pay for a new customer? The answer isn’t as simple as your Facebook ad spend. In this episode, Ralph Burns and Amanda Powell break down customer acquisition cost (CAC...
7 Mar 202534min
