Public Relations Stories and Strategies

Public Relations Stories and Strategies

Every organization has a story people believe about it. Most leaders didn't choose that story. They inherited it, stumbled into it, or lost control of it somewhere along the way.


Stories and Strategies is the podcast that changes that.


Host Doug Downs talks with the communicators, executives, and strategists who understand that narrative isn't a marketing function. It's a leadership one. Each episode unpacks what actually shapes reputation, trust, and public perception at the highest levels, drawing on behavioral science, media intelligence, and the ethics that keep persuasion honest.


This is public relations at the level serious leaders need it. Not tactics and press releases. The thinking behind why some stories win and others disappear.

Ranked among the most listened-to public relations podcasts in the world, Stories and Strategies reaches leaders and communicators across six continents every week.


If you are responsible for the story people believe about your organization, you cannot afford to guess. Follow Stories and Strategies wherever you listen to your public relations content.

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Episoder(268)

Executive Storytelling: A New Era for Public Relations

Executive Storytelling: A New Era for Public Relations

Send us a note about this episode. We'll reply and thank you on a future episode As brands seek to cut through the digital noise, a fascinating trend has emerged: recording conversations with CEOs and...

11 Feb 202527min

The Rise of Fractional Leadership: Filling Gaps, Driving Growth

The Rise of Fractional Leadership: Filling Gaps, Driving Growth

Send us a note about this episode. We'll reply and thank you on a future episode Fractional Leadership is a growing, and possibly permanent, trend of fractional leadership and why it’s becoming a perm...

4 Feb 202525min

FLASHBACK SUNDAY - How a Ban on TikTok Might Impact PR and Marketing Pros

FLASHBACK SUNDAY - How a Ban on TikTok Might Impact PR and Marketing Pros

Send us a note about this episode. We'll reply and thank you on a future episode TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for many ...

2 Feb 202525min

Why Communication is a Navy SEAL’s Greatest Asset

Why Communication is a Navy SEAL’s Greatest Asset

Send us a note about this episode. We'll reply and thank you on a future episode Communication is the most important weapon a Navy SEAL can carry—more vital than physical strength, endurance, or even ...

28 Jan 202519min

Soft Power in Public Relations: Persuasion over Pressure

Soft Power in Public Relations: Persuasion over Pressure

Send us a note about this episode. We'll reply and thank you on a future episode Soft Power. It’s the concept of influence… not control – and it can shape global perceptions, drive brand loyalty, and ...

21 Jan 202528min

Hawk Tuah: Meme Queen – Crypto Scheme. Fame in the Age of Absurdity

Hawk Tuah: Meme Queen – Crypto Scheme. Fame in the Age of Absurdity

Send us a note about this episode. We'll reply and thank you on a future episode She made the internet howl with one absurd phrase. Haliey Welch, the self-proclaimed “Hawk Tuah Girl,” turned a bizarre...

14 Jan 202526min

Reimagining School Marketing: Partnering, Not Promoting

Reimagining School Marketing: Partnering, Not Promoting

Send us a note about this episode. We'll reply and thank you on a future episode Rate this podcast with just one click In today’s crowded digital landscape and with marketing budgets tighter than ev...

7 Jan 202526min

SUNDAY FLASHBACK - Harnessing the Influence of Wikipedia for Your Brand

SUNDAY FLASHBACK - Harnessing the Influence of Wikipedia for Your Brand

Send us a note about this episode. We'll reply and thank you on a future episode Wikipedia is one of the top the most-visited websites in the world. Additionally, it has influence. The information on ...

5 Jan 202521min

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