Public Relations Stories and Strategies

Public Relations Stories and Strategies

Every organization has a story people believe about it. Most leaders didn't choose that story. They inherited it, stumbled into it, or lost control of it somewhere along the way.


Stories and Strategies is the podcast that changes that.


Host Doug Downs talks with the communicators, executives, and strategists who understand that narrative isn't a marketing function. It's a leadership one. Each episode unpacks what actually shapes reputation, trust, and public perception at the highest levels, drawing on behavioral science, media intelligence, and the ethics that keep persuasion honest.


This is public relations at the level serious leaders need it. Not tactics and press releases. The thinking behind why some stories win and others disappear.

Ranked among the most listened-to public relations podcasts in the world, Stories and Strategies reaches leaders and communicators across six continents every week.


If you are responsible for the story people believe about your organization, you cannot afford to guess. Follow Stories and Strategies wherever you listen to your public relations content.

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Episoder(267)

How to Respond to a Reputational Crisis

How to Respond to a Reputational Crisis

Send us a note about this episode. We'll reply and thank you on a future episode LANGUAGE IS CLEAN IN OPENING CLIP When actor Will Smith went up on stage at the Oscars and slapped comedian Chris Rock...

3 Apr 202221min

Exploring What the Metaverse Means to Marketing and Communications Strategies

Exploring What the Metaverse Means to Marketing and Communications Strategies

Send us a note about this episode. We'll reply and thank you on a future episode The Harris Poll conducted a survey recently on how Americans understand and perceive the metaverse. While the majority ...

20 Mar 202223min

Intercultural Communication in the Workplace

Intercultural Communication in the Workplace

Send us a note about this episode. We'll reply and thank you on a future episode Communication between and among cultures has existed for thousands of years. Successful rulers such as Alexander the Gr...

6 Mar 202225min

The Future of Corporate Communications

The Future of Corporate Communications

Send us a note about this episode. We'll reply and thank you on a future episode A lingering pandemic, accelerating technological abilities, in turn creating ever increasing stakeholder demands and ex...

20 Feb 202226min

PR Trends to Keep an Eye on in 2022

PR Trends to Keep an Eye on in 2022

Send us a note about this episode. We'll reply and thank you on a future episode More working from home, more freelancers, great focus on influencer marketing, and the rising wave of popularity for au...

6 Feb 202226min

Using Communications to Power Small Business

Using Communications to Power Small Business

Send us a note about this episode. We'll reply and thank you on a future episode We know it as comms-pros – communications is the glue that holds a business together. But too often smaller businesses ...

6 Jun 202121min

Nudge Theory Part II with Rory Sutherland

Nudge Theory Part II with Rory Sutherland

Send us a note about this episode. We'll reply and thank you on a future episode One could argue the concept of strategies that are both transparent (fully allowing for freedom of choice) and subtly m...

23 Mai 202135min

Nudge Theory Part I with Rory Sutherland

Nudge Theory Part I with Rory Sutherland

Send us a note about this episode. We'll reply and thank you on a future episode Nudge Theory burst onto the scene in 2008 when Cass Sunstein and Richard Thaler published their book “Nudge: Improving ...

9 Mai 202127min

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