Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

Denne podkasten er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(1089)

HBO Gets Serious About Podcasting + 4 more stories for Jan 28, 2022

HBO Gets Serious About Podcasting + 4 more stories for Jan 28, 2022

Today on The Download: is the IAB on borrowed time?, podcast ads see big gains again, Google makes misinformation less profitable, podcasts grow globally, SXM enters the identity game, and Spotify sta...

28 Jan 20228min

A Deep Dive on Device Graphs w/ Chase Miller of Claritas

A Deep Dive on Device Graphs w/ Chase Miller of Claritas

Chase Miller, EVP of Strategy and Corporate Development at Claritas, joins us for our latest product deepdive. We talk about device graphs, legacy, "The Barletta Household", and why having good data i...

23 Jan 202242min

The Oversimplified Superstring Hit Incubation Theory Of Podcasting

The Oversimplified Superstring Hit Incubation Theory Of Podcasting

The "podcasting isn't creating new hits" article: https://www.bloomberg.com/news/newsletters/2022-01-09/podcasting-hasn-t-produced-a-new-hit-in-years2021 Top Movies: https://www.pastemagazine.com/movi...

21 Jan 202223min

Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022

Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022

This is The Download from Sounds Profitable, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today; Audible moves away from daily news digests, Aud...

14 Jan 20226min

The Best Schnitzel In Detroit

The Best Schnitzel In Detroit

I'd love it if you would subscribe to the newsletter version of I Hear Things, at https://tomwebster.media. You can find all of the data cited in this week's episode there in the article with the same...

7 Jan 202223min

NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022

NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022

This is The Download from Sounds Profitable, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, The New York Times Bets half a billion on sport...

7 Jan 20226min

Episode Drop! Podcast Pontifications

Episode Drop! Podcast Pontifications

Hey it's me. I know this is an odd day for an episode, but that's because it's not an episode of Sounds Profitable the Podcast. Instead it's an episode of another podcast you should be listening to:...

6 Jan 20227min

The Download: Week of 12/31/21

The Download: Week of 12/31/21

This is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Evo Terra. Today, why premium content won't kill advertising-supported podcasts, Faceboo...

31 Des 20219min

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