Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

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Episoder(1089)

The Download Before Xmas

The Download Before Xmas

We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note!Mat...

24 Des 20216min

Racing, And Pacing, And Plotting The Course

Racing, And Pacing, And Plotting The Course

You can support my increasingly bad coffee habit at Buy Me A Coffee, here: https://www.buymeacoffee.com/TomwebsterPacific Content's annual Predictions article(s): https://blog.pacific-content.com/in-t...

23 Des 202115min

The Download (Premiere Episode)

The Download (Premiere Episode)

Hosted and Produced by Bryan Barletta and Evo Terra Audio Engineering by Ian Powell This is The Download, the most important business news from the world of podcasting, I'm Bryan Barletta.And I'm Ev...

21 Des 20219min

Behind the Art of Sounds Profitable w/ Jake Crowe

Behind the Art of Sounds Profitable w/ Jake Crowe

Arielle and Bryan interview Sounds Profitable artist Jake Crowe, and talk about his inspirations, his process for designing the art of SP, and how everybody can draw. Jake Crowe Article: https://sound...

20 Des 202124min

The Hidden Costs of In-App Paid Podcast Subscriptions w/ Lindsay Graham

The Hidden Costs of In-App Paid Podcast Subscriptions w/ Lindsay Graham

What are the benefits of having in-app subscription services for your podcast? What are the downfalls? Is it worth the experiment to give them a try? Hosts Bryan Barletta and Arielle Nissenblatt speak...

13 Des 202139min

Why Would People Listen To Podcasts...On The 'Tube?

Why Would People Listen To Podcasts...On The 'Tube?

Thanks for listening! A few links from this week:Spotify's announcement: https://techcrunch.com/2021/10/27/spotify-says-u-s-podcast-listeners-now-use-its-service-more-than-apple-podcasts/A Vice articl...

10 Des 202113min

Why to Invest and Advertise in the Latino Podcast Segment w/ Gabriel Soto

Why to Invest and Advertise in the Latino Podcast Segment w/ Gabriel Soto

This week, Bryan and Arielle chat about podcasts they love, why third party research matters, and why you should care about studies. Guest Gabriel Soto from Edison research speaks with Bryan on the La...

6 Des 202133min

Happy Thanksgiving from Sounds Profitable

Happy Thanksgiving from Sounds Profitable

Bryan's family is a bit under the weather, so we've taken the week off. But this gap in programming has allowed us to replay one of our favorite episodes, with guest Marcus dePaula, discussing how you...

29 Nov 202135min

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