
Growing Up in Podcasting - Literally
This week, we have a special guest post from Newton Schottelkotte! Newt recently graduated from college this year, but do not let their age fool you - they’ve been in podcasting for seven years now, a...
16 Mai 202315min

DISQO Study Highlights the Power of Podcast Ads & 2 Other Stories
This week's stories: DISQO: Proving the Power of Podcast Ads Elite podcasts struggle while the podcast masses thrive. Pluto TV has an ad frequency problem. Quick Hits: Newsguard Launches World’s Fi...
11 Mai 20239min

Podcasting's Golden Ratio
The Edison Research Share of Ear shows podcasting’s share of daily audio listening for Americans 13+ has doubled over the last nine years. This week, Tom highlights a related statistic that shows a pr...
9 Mai 20238min

Using CTV as a Roadmap for Programmatic Audio & 3 Other Stories
This week's top stories: How to use CTV as a Roadmap for Programmatic AudioWhat downturn? In real terms, ad spending is doing just fine.Washington State passes sweeping health data lawResearch Roundup...
4 Mai 202311min

Swinging for the Podcast / Audio Industry Fences
In this episode, we discuss baseball! The new pitch clock, our favorites teams…just kidding. We talk about what it means to swing for the fences in the podcast and audio space and the companies who ar...
3 Mai 202323min

A Key to Global Podcast Growth
A recent research report from Japan highlights how podcasting can grow when it germinates from a very different seed. Tom Webster breaks down the data and how it applies to podcasting everywhere Credi...
2 Mai 202310min

How Brands Can Lift Minority-Owned Media & 2 Other Stories
This week on The Download: How Brands Can Lift the Tide of Minority-Owned Media More brands choose Boomer/GenX influencers as 'older audiences can be just as impactful' as young ones. What Marketers ...
27 Apr 20239min

Revisit: How To Approach A Podcast Industry-Wide Education Initiative
In this special re-upload, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry. Gupta comes to us by way of...
26 Apr 202337min





















