Confessions of a Price Guesser: Essential Tips for Entrepreneurs | Paul 'PJ' Jackson (GTM Coach, Mentor & Entrepreneur)
Do you know what practical steps entrepreneurs can take to set and communicate the value of their services effectively? In this episode, I sit down with Paul ‘PJ’ Jackson, GTM Coach, Mentor and Entre...
25 Jun 202430min
How the 20 year old startup got their groove back | Steve Hamrell (Call Box)
Ever wonder what it takes to rework the pricing strategy of a seasoned company in the SaaS automotive space? Steve Hamrell from Callbox joins us to shed light on the transformation journey they embark...
11 Jun 202429min
The Dirty Secret of Dynamic Pricing | James Martin (Rally Corp)
Listen in as James Martin Sr., CEO of RallyCorp and an esteemed RevOps coach, joins me to unravel the complexities of tailoring pricing models to serve the unique needs of non-profits. James enlighten...
28 Mai 202433min
Why Good Better Best Didn't Work...at First | Katie Wei (Cloudinary)
Today we welcome extraordinary pricing strategist Katie Wei, Director of Pricing Strategy at Cloudinary. Starting from her early days in accounting and software, Katie reveals her journey into the int...
14 Mai 202435min
The Art of the Pivot: Why Freemium Failed | Rob Litterst (HubSpot, Pricing SaaS)
Unlock the secrets to skyrocketing your SaaS business with pricing strategies from none other than Rob Litterst, the pricing prodigy with HubSpot roots and co-founder of Pricing SaaS. We get the scoop...
30 Apr 202435min
When good bundles go bad (and how to fix them) | Cameron Barragan (Blue Star Innovations)
Ever wondered how the leaders of the software world conjure up pricing strategies that turn pixels into profits? Cameron Barragan of BlueStar Innovation Partners joins us to share the secret sauce beh...
16 Apr 202430min
Mastering Consistency for Scalable Success | Karan Sood (Rakuten Kobo, Inc)
Imagine navigating the complex terrain of pricing strategies with none other than Karan Sood of Rakuten Kobo, a virtuoso of sales operations. We peel back the layers of traditional cost-based models a...
2 Apr 202435min
How we raised prices without pushback | Rob Merklinger (Influitive)
Unlock the potential of customer engagement while avoiding the pitfalls of complex pricing models with Rob Merklinger, the CRO and SVP at Influitive. We unravel the sophisticated journey of pricing st...
19 Mar 202425min
