
Ep. 21: Scaling Down Events For Big Yield Wins
When yield is the focus, personalization is key. But, just how personalized could an event be? John and his team at Waukesha County Technical College had an idea to create an event where — no matter w...
19 Mar 202426min

Ep. 20: Using Micro-Content for Meaningful Engagement, Faster
If the atomic unit of content is usually a story, what happens when we redefine it to be a snippet or a single quote? That’s what Mackenzie pondered, then implemented at UW-Eau Claire in preparation t...
5 Mar 202426min

Ep. 19: A Professor-Focused Podcast for Academic Reputation and International Reach
The podcast Profcast at the University of Antwerp isn’t just thinking outside the box, it’s checking multiple boxes. Each episode features one professor, focusing on their research but also on the per...
20 Feb 202424min

Ep. 18: Using Generative AI to Write Search Engine Optimized Web Content
The task was monumental: Write career content for 70 different programs. In late 2022, before AI was top-of-mind for any of us, Patrick was thinking... How can I do this with AI? With the help of his ...
6 Feb 202425min

Ep. 17: Walk the Walk on DEI and Amplify Reach with Raw Authentic Stories
What does diversity, equity, and inclusion in content creation look like? To Mikki Collins, it was this: real, unfiltered stories told by more than one student in a format that could both go deep and ...
23 Jan 202427min

Ep. 16: Engaging New Audiences with Community-Generated AI Images
How can we build audiences in our secondary social channels in a meaningful way? That’s what Andrew Cassel, Senior Social Strategist at Middlebury College sought out to answer. He engaged his communit...
9 Jan 202424min

Special Release: Answering The Real Questions: Mallory Willsea’s Career-Making Tactic
As a campus tour guide back in 2005, Mallory Willsea noticed students would ask very different questions when they were alone vs. when they were with their parents or in a group. When she graduated, M...
28 Nov 202326min

Special Release: Taking the Campus Visit Online: Ashley Budd’s Career-Making Tactic
About the Enrollify Podcast Network: Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Our podcast network is g...
21 Nov 202331min




















