Tech for Non-Techies

Tech for Non-Techies

This podcast is for non-technical founders and established small-to-mid-size business owners who want to launch an app or add a tech-enabled offering—without learning to code. Each episode breaks down product strategy, scoping, hiring and managing developers, and applied AI for real business outcomes (not VC theatre). Expect step-by-step playbooks, case studies, and jargon-free conversations that help you turn ideas into revenue-generating digital products. Hosted by Sophia, an entrepreneur and educator whose programs have been featured in Harvard Business Review and delivered at Oxford University, London Business School, and Chicago Booth. Her work is trusted by the government of Bahrain, Constellation Brands, and the Royal Bank of Canada, and her flagship approach—Tech for Non-Technical Founders—has helped hundreds of entrepreneurs and executives move from concept to scalable product. You'll learn how to: -Validate demand and shape a winning product brief -Budget, timeline, and de-risk builds you'll actually ship -Hire, brief, and manage developers and vendors with confidence -Use AI to speed research, prototyping, and growth -Launch, iterate, and measure ROI—without the buzzwords FOLLOW if you want clear, actionable guidance to build real tech value—minus the code and the hype.

Episoder(302)

14. Transition into Product Management from a Non-Technical Career

14. Transition into Product Management from a Non-Technical Career

Learning notes from this episode:   Networking is key to making a career transition. Meet people who are doing the job you are interested in and learn from them. To transition into a PM role, start b...

12 Aug 202024min

13. How to Succeed in Big Tech

13. How to Succeed in Big Tech

Learning notes from this episode:   If you want to transition into Big Tech from a non-technical career, start by working on digital initiatives  Use storytelling and public speaking to stand out in ...

5 Aug 202024min

12. Intro to Product Strategy

12. Intro to Product Strategy

Check out Parth's book Swipe to Unlock: The Insider's Guide to Tech and Business Strategy. Learning points from this episode: Product strategy sets the vision of the future trends for your busine...

29 Jul 202024min

11. How to Transition into Product Management for Non-Techies

11. How to Transition into Product Management for Non-Techies

Learning notes from this episode:   Product managers define "the what, the when and the why of the product," - what the product is, what the priorities are within the product and why it needs to exis...

20 Jul 202023min

10. Intro to Technology Acquisitions

10. Intro to Technology Acquisitions

Key learning points from this episode:   The tech sector is growing exponentially, so the time to invest in tech is now. A decade ago only 1 company out of the top 10 companies in the world by market...

13 Jul 202033min

9. The Business of AI with Harvard Business School Prof Marco Iansiti

9. The Business of AI with Harvard Business School Prof Marco Iansiti

Key learning points: AI is already changing industries and the economy by making simple operations run faster A business model is how a company aims to create and capture value An operating model i...

6 Jul 202021min

8. Intro to User Experience Design

8. Intro to User Experience Design

Key Learning Points: The International Standardisation Organisation defines user experience as "a person's perceptions and responses that result from the use and anticipated use of a product, syste...

29 Jun 202028min

7. Intro to Algorithms and Big Data

7. Intro to Algorithms and Big Data

The key learning points from this episode are: Algorithms are just sets of rules for computers to follow Algorithms need data to be useful Data is by definition historic because it is information on ...

22 Jun 202022min

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