Blueprint for Brand Partnerships with Jon Hall (Whirlpool) & Atit Shah (Digitas)
On this special episode, Jim welcomes a senior marketer and a creative director to talk about their partnership and their relationship in what he is calling a "blueprint for brands and partnerships." ...
26 Mai 20211h 3min
Elizabell Marquez (Dreyer's) | Always a Good Time for Ice Cream
Elizabell Marquez is the CMO of Dreyer's Grand Ice Cream. Dreyer's parent company, Froneri is the second-largest global producer of ice cream, behind Unilever. Elizabell oversees the marketing for bel...
19 Mai 202154min
Suzi Watford (WSJ) | Decision Makers
Suzi Watford is EVP & CMO at The Wall Street Journal, where she oversees global sales and marketing. The Wall Street Journal now has the largest membership in its history—and Suzi is responsible for t...
12 Mai 202153min
Rupen Desai (DOLE) | Bringing Sunshine to All
Rupen Desai is the Global Chief Marketing Officer for the Dole Sunshine Company. Dole is a world leader in growing, sourcing, distributing, and marketing a wide variety of fruit and healthy snacks.In ...
5 Mai 202157min
Telisa Yancy (AmFam) | Bringing Your Whole Self to the Campaigns
Telisa Yancy is the Chief Operating Officer of American Family Insurance (AmFam). In July, she will be overseeing their direct-to-consumer businesses. She has been with AmFam for 12 years and previous...
28 Apr 202154min
Elizabeth Preis (Anthropologie) | Building Trust & Nurturing Talent
Elizabeth Preis is the Chief Marketing Officer at Anthropologie, a furniture, beauty, and clothing retailer with approximately 200 stores across the U.S. and Canada. This past year has been especially...
21 Apr 202149min
Raja Rajamannar (Mastercard) | Quantum Marketing
Raja Rajamannar is the Chief Marketing & Communications Officer and President of Healthcare Business at Mastercard. Raja has previously been on the podcast to discuss his role as the CMO of Mastercard...
14 Apr 202149min
Kory Marchisotto (e.l.f) | Wake The e.l.f. Up
Kory Marchisotto is the Chief Marketing Officer for e.l.f. Beauty and President at Keys Soulcare. Founded in 2004, e.l.f. (short for EyesLipsFace) is a brand Gen Z loves—which is no accident. The comp...
7 Apr 202159min
