How To Sell To Broke People | Ep 11
"You need to be an equal opportunity salesman. You need to sell to every single person." Today, Alex (@AlexHormozi) discusses how to sell to people who claim to be broke and shares his belief that eve...
21 Jul 201710min
The Best Firing Script Ever | Ep 10
"Prune your tree, prune your garden. Be vigilant about it." Today, Alex (@AlexHormozi) shares his secrets firing script for dealing with difficult employees. He emphasizes the importance of casting a ...
19 Jul 20176min
Cost of Acquisition | Ep 9
"The person who can spend the most to acquire their customers to acquire leads will win." Today, Alex (@AlexHormozi) discusses how to afford any type of traffic and the importance of understanding pri...
17 Jul 201711min
Stop Branding | Ep 8
"There always has to be a next thing, a next step." Today, Alex (@AlexHormozi) discusses the importance of direct response marketing and how to make it work for your business. He emphasizes the need f...
14 Jul 201711min
The Power of Your Offer | Ep 7
"A guarantee is worth its weight in gold and you should use it." Today, Alex (@AlexHormozi) discusses the power of a strong guarantee in sales. He covers different types of guarantees and how they can...
13 Jul 20176min
Amazing Execution | Ep 6
"If you spent all that time making that, how hard do you think you'd be able to sell that?" Today, Alex (@AlexHormozi) discusses how serving customers with a high level of execution can lead to succes...
12 Jul 201710min
Marketing Agencies & Gym Owners | Ep 5
"I think you should learn how to do it. It's not that hard." Today, Alex (@AlexHormozi) discusses the pitfalls of gym owners who also run marketing agencies and sell their services to other struggling...
10 Jul 20179min
How To Make Money With A Gym [Listen to this First]| Ep 4
"It's one of the least exploited areas that is actively trying to retain members." Today, Alex (@AlexHormozi) discusses the equation for calculating a gym's hypothetical max and the importance of focu...
9 Jul 201710min
