The Hybrid
Welcome to The Hybrid — where cannabis policy, politics, and pop culture collide. Hosted by former state regulators Shawn Collins (MA) and Erik Gundersen (ME), this podcast brings insider perspective to the evolving world of cannabis: from regulatory rollouts and federal rescheduling to cultural trends shaping the industry’s next era. Every episode, Shawn and Erik unpack the forces defining modern cannabis — law, markets, and media — with sharp insight, humor, and experience from the inside. 🎙️ Follow @TheHybridPod on Instagram for exclusive clips and behind-the-scenes moments.

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Episoder(24)

#16 | Designing Cannabis Policy in the Age of AI

#16 | Designing Cannabis Policy in the Age of AI

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down with Mackenzie Slade of Cannabis Public Policy Consulting (CPPC) to unpack a phrase that gets thrown around in every cannabis h...

2 Mar 1h 24min

#15 | Inside Cannabis Analytics - How Regulators Really Spot Risk

#15 | Inside Cannabis Analytics - How Regulators Really Spot Risk

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down with Adam Crabtree, Founder and CEO of NCS Analytics, to talk about a problem every cannabis regulator eventually runs into: th...

13 Feb 1h 8min

#14 | Cannabis Repeal on the Ballot?

#14 | Cannabis Repeal on the Ballot?

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies dig into an unexpected signal heading toward 2026: active ballot initiatives in Maine and Massachusetts that would roll back adult-use c...

5 Feb 1h 7min

#13 | Bets and Tripwires - Predictions for 2026

#13 | Bets and Tripwires - Predictions for 2026

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies lay out their predictions for the cannabis industry in 2026 using a simple framework: the bets they think will shape the year, and the t...

12 Jan 1h 30min

#12 | Deirdra O’Gorman on the Cannabis Cash Problem

#12 | Deirdra O’Gorman on the Cannabis Cash Problem

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down with Deirdra O’Gorman, CEO of Empyreal Logistics, to unpack the cannabis cash problem and why it still shapes the industry’s da...

15 Des 20251h 15min

#11 | The Thanksgiving Side Dish Draft: A Regulators’ Holiday Special

#11 | The Thanksgiving Side Dish Draft: A Regulators’ Holiday Special

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down for a Thanksgiving Special of The Hybrid, taking a lighter, more personal look at the world they came from - and the world they...

25 Nov 20251h 1min

🚨 Emergency Podcast: Pam Epstein on Congress, Shutdown Politics, and What Comes Next

🚨 Emergency Podcast: Pam Epstein on Congress, Shutdown Politics, and What Comes Next

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down with Pamela Epstein, Chief Legal & Regulatory Officer at Terpene Belt, for an emergency conversation on Congress’s surprise mov...

12 Nov 20251h 14min

#9 | Kristin & Eric Rogers on LEVIA's Second Act

#9 | Kristin & Eric Rogers on LEVIA's Second Act

Shawn Collins of THC Group and Erik Gundersen of ERG Strategies sit down with Eric and Kristin Rogers, the husband-and-wife team behind LEVIA, to explore the rise of cannabis beverages and the rare jo...

31 Okt 20251h 38min

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