The Layover Live

Bill Wishowski, Director of Operations at GoBreck.com joins Jason on The Layover Live this week to talk about how the Breckenridge Tourism Office has navigated and changed their marketing strategy thr...

4 Mar 202123min

Our very own Amber Gallegos joins Jason on The Layover Live this week to talk about the myths and misconceptions around evergreen content. Jason and Amber discuss what evergreen content actually is, h...

19 Feb 202114min

Brian Bossuyt, Executive Vice President & CMO at Pocono Mountains Visitors Bureau joins Jason this week on The Layover Live Jason Swick to talk about the all new Pocono Television Network, a 24/7 tel...

18 Feb 202123min

Our very own Grant Stoltz joins Jason on The Layover Live this week to talk metrics, KPIs, and dashboards. Jason and Grant discuss why now may be the perfect time to revisit your old KPIs and metrics,...

4 Feb 202121min

Our very own paid media expert, Ben Holman, joins Jason on The Layover Live this week to talk about what’s ahead in 2021 for the world of paid media. Ben and Jason discuss how data privacy is changing...

28 Jan 202120min

Our very own analytics expert, Paul McLeod, joins Jason this week on The Layover Live to discuss the all new Google Analytics 4 (GA4). Paul and Jason talk about the new features in Google Analytics 4 ...

21 Jan 202115min

Our very own Eric Rankin joins Jason on The Layover Live this week to talk about the ever-changing world of data privacy. Eric and Jason talk about new data privacy laws and policies that were put in ...

14 Jan 202120min

Evan Trevers from Google and our very own Aaron Nissen join Jason on The Layover Live this week to start the new year off right! Jason, Aaron, and Evan, discuss what lies ahead in 2021 for DMOs and wh...

7 Jan 202124min