MadTech Daily: Omnicom Tests AI Agent Media Buying; Australia Forces Big Tech to Pay for News
On today’s MadTech Daily, we look at Omnicom testing AI agents to cut out ad tech middlemen as it reports its Q1 results, Australia forcing big tech to pay for news or face a 2.25% tax, and retail med...
30 Apr 1min
MadTech Daily: Pinterest Launches CTV Audiences; Google Signs Pentagon Deal; Anthropic Builds AI Agent Marketplace
On today's MadTech Daily we discuss Pinterest launching CTV audiences following its tvScientific deal, Google signing a Pentagon agreement for ‘any lawful’ AI use, and Anthropic testing AI-to-AI comme...
29 Apr 1min
MadTech Daily: Meta Eyes CTV for Ad Growth; News UK Builds Synthetic Audience Tool for Advertisers; Musk & Altman Clash Over OpenAI in Court
On today’s MadTech Daily, we discuss Meta eyeing CTV to fuel ad growth, News UK building a synthetic audience tool to sharpen targeting and prove ROI, plus Musk and Altman heading to trial in a high-s...
28 Apr 2min
MadTech Daily: ChatGPT Shows Ads to Logged-Out Users; Norway and Turkey Progress with Plans for Social Media Bans; Meta Launches Instants App
In today’s MadTech Daily, we discuss ChatGPT beginning to show ads to logged-out users, and Norway planning an under-16 social media ban as Turkey passes an under-15 ban. We also look at Meta launchin...
27 Apr 1min
ExchangeWire's Ad Tech Quiz: ChatGPT Ads, Marketing Spend, and Social Media Use
What was the minimum spend commitment from advertisers on ChatGPT ads? Which marketing spend category was the standout performer in Q1 of 2026? What is the percentage of active social media users in t...
24 Apr 33min
MadTech Daily: Warner Bros Discovery Shareholders Approve Paramount Skydance Merger; WPP's Latest Restructuring
On today’s MadTech Daily we cover WBD shareholders approving the Paramount–Skydance merger, WPP restructuring its commerce capabilities, and PayPal targeting streaming TV ads.
24 Apr 2min
MadTech Daily: DSP Bedrock Platform Pilots Index Exchange's Index Cloud; Meta Sued Over Scam Ads; Radiocentre Urges MPs to Reject BBC Ads
On today’s MadTech Daily we discuss Bedrock Platform piloting Index Exchange’s new Index Cloud, the Consumer Federation of America suing Meta Platforms over alleged scam advertising practices, and Rad...
23 Apr 2min
MadTech Daily: California Lawsuit Accuses Amazon of Price Fixing; Singapore Proposes Global Standard for Gen AI Testing; Apple Names Ternus CEO Successor
On today’s MadTech Daily we cover California filing a price-fixing legal claim against Amazon, Singapore proposing a global standard for generative AI testing, and Apple naming John Ternus as CEO succ...
22 Apr 2min
