
What happens after PMF?
Rob's buddy found PMF a few months ago and went from ~bankrupt to more than $1M ARR in less than three months. What happens in that case? Rob and RC discuss what changed to find PMF, and what the expe...
22 Mai 23min

The PULL Quickstart Guide (a PMF hierarchy)
Rob has distilled PULL into its most important elements - arranged in hierarchical order so that a founder knows where to focus first. This conversation includes the common error of getting the order ...
15 Mai 27min

Investor PULL (what VCs actually want)
This is about VCs but also isn't about VCs. PULL can be found all over a startup - obviously with customers, but also, investors have PULL and they're trying to accomplish something specific. Rob work...
8 Mai 28min

Buying is weird and rare (a reality check)
Founders are inherent optimists - that's why (despite all the warnings of battle-scared entrepreneurs) we continue to start businesses. It is the cheerful burden we carry as we march into the abyss. ...
1 Mai 26min

How Rocksalt.ai went from Push to Pull
The Lightspeed-funded startup Rocksalt had some traction, but it wasn't clear they had really found Pull. They had sales, but there was friction in the sales calls. They were trying to decide between ...
24 Apr 47min

DECK DROP - Rob's latest
Whatever you're doing, make time to read through Rob's latest deck: "Notes on the Physics of Startups" Access here (free): LINK Work with Rob: robsnyder.org Links Rob's Substack: The Physics of Start...
17 Apr 9min

Cause vs. Benefit | The Quickbooks lesson
When someone buys something, they get a bunch of benefits and they may use a variety of different features, all of which provide an array of different benefits. After they buy, they explain what they ...
10 Apr 19min

The fusion engine for progress (PULL applied to capitalism)
Rob is zooming out this week to look at what PULL means in the context of capitalism, and in particular, why it is the only system that can possibly serve people. It's taking a micro-understanding of ...
3 Apr 36min




















