164: Alec Baldwin's Sit-Down with ABC News: A Public Relations Post-Analysis
The story of Alec Baldwin in the aftermath of the tragic shooting death of Halyana Hutchins on the set of the film "Rust" is worth following if you follow public relations and crisis communication. F...
7 Des 202143min
163: Is There Any Truth to the Saying, "All Publicity is Good Publicity?"
The actor Jake Gyllenhall knows all too well that bad publicity may not be the best publicity when your name is trending because you broke up with a girlfriend more than ten years ago. Having this e...
30 Nov 202123min
162: The 3 Mistakes Most Spokespeople Make in their Media Interviews (and how to avoid them).
Media trainer Warren Weeks joined me in a webinar to discuss the top mistakes he sees many spokespeople make and how to fix them. Our episode discusses how to overcome these common media interview ch...
22 Nov 202121min
161: The Biggest Media Interview Mistakes of the Month (and what we can learn from them).
A media interview could lead to one of three outcomes: You nail it.You get through it. Your poor performance creates its own crisis. Knowing how to prepare for a media interview increases the likeliho...
16 Nov 202133min
160: The Best PR Response for a Rogue Employee Who Makes News
If an employee causes a crisis for his employer due to actions that go viral, the company needs an immediate response. Case in point, Southwest Airlines pilot, who used the phrase "Let's go, Brandon...
9 Nov 202118min
159: How to Think Like a Journalist and Make Your PR Pitch Land with Kristi Piehl
Making news for the wrong reasons is simple. Just screw up publicly, and you're on your way to going viral. Bad news spreads fast, especially on social media. To make a positive story newsworthy, y...
2 Nov 202123min
158: How to Respond Publicly to a Tragic Event of Your Own Doing: Ten Steps to Control the Narrative During a Crisis
Here's what we know about the fatal shooting on the set of Alec Baldwin's movie set. Alec Baldwin fired a prop gun that struck cinematographer Halyna Hutchins in the chest, and the director, Joel Sou...
26 Okt 202127min
157: Your Indestructible PR Tip for the Week is About Vaccinations
Vaccines are on the minds of many businesses, especially small and midsize employers. About two-thirds of small employers believe their employees should be vaccinated, and more than half receive que...
19 Okt 20218min
