Topline
The #1 podcast for founders, operators, and investors in B2B tech. Tune in every week to hear Sam Jacobs, AJ Bruno and Asad Zaman discuss and debate the trends, news, and developments impacting the B2B tech world. Enjoy the hot takes, strong opinions, and dry humor.

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Episoder(167)

TOPLINE HOTLINE: What creative initiatives can I implement to secure a better Q2?

TOPLINE HOTLINE: What creative initiatives can I implement to secure a better Q2?

In today’s Topline Hotline, Sam, AJ, and Andrea Kayal of Help Scout discuss a question from a new CRO who is concerned about missing Q1 revenue after being in the role for 7 days. They explore the rea...

4 Apr 202412min

E50: Improving Your CAC-to-LTV Ratio with Help Scout CRO Andrea Kayal

E50: Improving Your CAC-to-LTV Ratio with Help Scout CRO Andrea Kayal

Andrea Kaya from Help Scout joins Topline to discuss the shift from growth at any cost to profitable efficient growth (PEG) and shares tips on how to tackle churn and improve your CAC-to-LTV ratio. Th...

31 Mar 202459min

TOPLINE HOTLINE: What are the deadly sins of win-loss analysis?

TOPLINE HOTLINE: What are the deadly sins of win-loss analysis?

Description: In this Thursday’s mini-episode, Sam, AJ, and Asad discuss the deadly sins of win-loss analysis. They explore topics such as trusting CRM data, engaging third-party consultants, and impro...

28 Mar 202412min

E49: A sneak peek into Pavilion’s 2024 B2B Compensation Benchmarks

E49: A sneak peek into Pavilion’s 2024 B2B Compensation Benchmarks

Be the first to hear insights from Pavilion’s 2024 B2B Compensation Benchmarks. before its April 1 release to the general public. Pavilion members have early access in the member hub. Our hosts also d...

24 Mar 202447min

TOPLINE HOTLINE: What’s the optimal way to structure my comp plan?

TOPLINE HOTLINE: What’s the optimal way to structure my comp plan?

In this week’s mini-episode, AJ Bruno, Asad Zaman, and Kevin Knieriem of Clari discuss the challenges of building a compensation plan for sales leaders. They explore whether the plan should be based o...

21 Mar 202410min

E48: Kevin Knieriem, President of Clari on expanding their serviceable addressable market and building a unified platform

E48: Kevin Knieriem, President of Clari on expanding their serviceable addressable market and building a unified platform

Learn how revenue platforms like Clari, Gong, and Outreach have evolved over the years and how Clari’s President, Kevin Knieriem, is expanding their SAM into verticals like medical devices, manufactur...

17 Mar 20241h 9min

Steal the new model for the anti-bloated, recession-proof sales team

Steal the new model for the anti-bloated, recession-proof sales team

Instead of the usual Topline Hotline episode, we are excited to share Sam's guest appearance on the 30 Minutes to President's Club Tactic Teardown podcast. Discover a market shift observed by revenue ...

14 Mar 202456min

E47: Does the practice of co-CEOs actually work?

E47: Does the practice of co-CEOs actually work?

In last week’s episode featuring Edward Chiu, it was revealed that he will serve as co-CEO alongside the CEO of Totango as the two companies merge. But how does this really work? This week, our hosts ...

10 Mar 202457min

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