True to Form
Hosted by Audrey Neff, global speaker and thought leader in medical aesthetics, True to Form features candid conversations with the entrepreneurs, executives, physicians, and innovators shaping the future of the industry. Each episode delivers practical insights on leadership, branding, marketing, operations, patient experience, enterprise value, and sustainable growth — giving practice owners the strategies and perspective to build stronger businesses and stay ahead of what's next. Launched in 2019, True to Form has grown to be ranked among the top 3% of podcasts worldwide.

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Episoder(158)

Operate Your Practice As If It Were For Sale

Operate Your Practice As If It Were For Sale

Partner of OJM Group, Attorney & Wealth Management Expert, David Mandell, returns to the show to talk about the importance of implementing systems & processes to maximize value, how to effectively pos...

22 Jun 202132min

Legal Tips 101: Building a Profitable Med Spa Model

Legal Tips 101: Building a Profitable Med Spa Model

Partner at the ByrdAdatto law firm, Brad Adatto, joins #TruetoForm to talk about the velocity of start-up med spas in 2021 vs. years prior, legal tips for getting your practice set up the right way, a...

28 Mai 202135min

Using Video to Boost Lead Gen & Conversion in Your Practice

Using Video to Boost Lead Gen & Conversion in Your Practice

Business partner duo of the Revenue Doctors, Nathan Strom & George Scandalis, join Tim Sawyer on this week's episode to break down how practice owners can grow their business in today's digital world....

21 Mai 202127min

Retail to the Rescue

Retail to the Rescue

One of the most important lessons learned from the challenging 2020 year was the power of retail in your practice. In this episode, Master Trainer & Director of Education for Dermaconcepts, Candace No...

3 Mai 202126min

Maximize Short-Term Stimulus to Create Long-Term Success

Maximize Short-Term Stimulus to Create Long-Term Success

Owner of Idaho-based Spa35, Warren Danforth, returns to the show to talk about how stimulus money is driving the patient volume at his medical spa. Hear what specific treatments are in the hottest dem...

22 Apr 202128min

An Entrepreneurial Approach to Medicine

An Entrepreneurial Approach to Medicine

Licensed Chiropractor and Nurse Practitioner, Dr. Jeffrey Farrah, talks about his shift from traditional chiropractic to a more focused approach of providing true concierge care. Dr. Farrah unpacks th...

9 Apr 202131min

Educating vs. Advertising with the Real Dr. Bae

Educating vs. Advertising with the Real Dr. Bae

A leader in innovation, entrepreneurship, and cosmetic medicine, Dr. Jonathan Kaplan unpacks his tips for creating an effective marketing plan for your practice. Learn how to effectively educate to gr...

24 Mar 202134min

The Perfect Storm

The Perfect Storm

Internationally renowned and double board-certified facial plastic & reconstructive surgeon, Dr. Andrew Campbell joins us this week on #TrueToForm to unpack how leadership and risk-taking have attribu...

16 Feb 202131min

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