Defining Your Ethos in Business
John Rodriguez appears as this week's guest on True to Form to discuss his 'ETHOS' behind opening, operating, and scaling Ethos Med Spa, his St. Louis based aesthetic practice. John unpacks the import...
21 Mar 202343min
A Winning Culture = A Winning Practice
Host Audrey Neff sits down with CEO of 3-location med spa & plastic surgery center, John Wheeler, in this no-filter first episode of 2023. John discusses his unique philosophy in how core values & a f...
10 Mar 202354min
Opening an IV Therapy Clinic? What You Need to Know
Healthcare attorney & founder of the Florida Healthcare Law Firm, Jeff Cohen, discusses the emergence of IV therapy in the elective medical space. Jeff dives into the crucial need for regulatory compl...
27 Jul 202224min
Improving Consultation Conversions with Patient Financing
Host Tim Sawyer chats with VP of Sales for Cherry Patient Financing, Andy Cahoy, to discuss effective ways to reduce barriers of entry for potential consumers seeking aesthetic treatments. Tune in to ...
16 Jun 202221min
The State of the Economy & Its Impact in Medical Aesthetics
Host Tim Sawyer chats with returning guest Warren Danforth about the state of the economy and the current macroeconomic factors facing both consumers and practice owners. While demand for aesthetic t...
20 Apr 202228min
Tapping into the Underserved Male & Millennial Patient Markets
Kara Moncrief, Director of Clinical Communications at Viora, returns to the show to discuss trending Male & Millennial treatments to expand your practice, what men seek when looking for aesthetic proc...
23 Mar 202230min
Facing the Future of Aesthetics
Andy Vutam, VP of Marketing & International Business for Suneva Medical, discusses current consumer trends and the shift from a desire for traditional aesthetic treatments towards regenerative approac...
12 Jan 202226min
Part 2: Maximizing Customer Value in Your Medical Spa
Join Tim Sawyer and Warren Danforth for Part 2 of the conversation that picks up where the last episode left off. Warren discusses the current state of consumer sentiment, the economic impact of infla...
6 Des 202122min
