Sarah Doody | Navigating UX careers | #45
Sarah explains why UX researchers struggle with building effective portfolios and marketing themselves. She highlights common mistakes researchers make, offers tips for navigating NDAs, and suggests w...
1 Okt 202430min
Noam Segal | Garbage metrics: the case against NPS | #44
Noam discusses why NPS is a flawed metric and why companies should stop using it. He explains the issues with NPS from a survey science perspective and suggests better alternatives for measuring custo...
18 Sep 202436min
Zsuzsa Kovacs | Hidden Risks of Surveys | #43
Zsuzsa Kovács talks about the problems with using surveys in UX research and why she prefers interviews. She explains how surveys can be biased and miss important details. 🔎 Do you want to know more?...
6 Sep 202436min
Matt Wallaert | Personas vs. archetypes: why personas might not work | #42
Matt shares his perspective on personas and why he favors behavioral archetypes. He discusses the strengths and pitfalls of personas, the role of behavioral science in UX research, and alternative met...
19 Aug 202436min
Pamela Escobar | Financial psychology in Mexico | #41
Pamela Escobar and Tina explore cultural perceptions and financial psychology, analyzing how these elements influence attitudes towards money and life choices. With Pamela's expertise and Tina's quest...
9 Aug 202429min
uxcon special: Designing for Complex UIs and Measuring UX with Vitaly Friedman┃#40
Tina interviews Vitaly, a UX Leader, speaker, and co-founder of Smashing Magazine. Vitaly will host a full-day workshop on designing complex UIs on September 18th, the warm-up day for uxcon vienna 202...
10 Jul 202429min
uxcon special: The Power of Collaborative Research | Feyikemi Akinwolemiwa | #39
Feyikemi, a senior user researcher and strategist, joins host Tina to discuss her upcoming talk at uxcon vienna titled "Co creation, the power of collaborative research among niche user groups." Feyi...
26 Jun 202415min
uxcon special: Human Connection in a World of AI | Katy Mogal | #38
Katy Mogal, an expert in design and research, joins Tina to discuss her upcoming talk at uxcon vienna 2024. Scheduled for September 20, Katy, alongside her colleague Markos Grohmann, will explore the ...
11 Jun 202424min
