#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

#492: Leaders in Customer Loyalty: Industry Voices | The New Incentive Landscape: Maritz's Collections Motivate Members

Send a text Loyalty360 spoke with Mike Donini, Senior Buyer at Maritz, one of the largest full-service incentive and loyalty partners in North America. Maritz began in 1894 as a family-run wholesaler and manufacturer of fine jewelry and watches. During the Great Depression, Maritz pivoted its business to generate income, selling its merchandise to businesses as sales and service awards. The new direction kept it afloat and launched the beginning of what we know today as the incentive in...

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#406: BWH Hotels: Elevating Customer Loyalty and Inspiring Travel

#406: BWH Hotels: Elevating Customer Loyalty and Inspiring Travel

Send a text Travel rewards have become increasingly popular in recent years, with more and more people taking advantage of the opportunity to earn points and miles on their everyday spending. Accordin...

9 Dec 202416min

#405: Loyalty360 Loyalty Live | Shamba Schmidt, Epsilon

#405: Loyalty360 Loyalty Live | Shamba Schmidt, Epsilon

Send a text In our latest edition of Loyalty Live, Loyalty360, speaks with Shamba Schmidt, Vice President, Solution Consulting at Epsilon. As a global marketing and data technology company known for i...

19 Nov 202417min

#404: Interview with Michelle DeVore: Launching the Supercuts Reward Program

#404: Interview with Michelle DeVore: Launching the Supercuts Reward Program

Send a text Designing an enterprise-level loyalty program from scratch is challenging on its own, but doing so for a large franchise organization like Supercuts—spanning 1,900 locations with over 400 ...

18 Nov 202424min

#403: Loyalty360 Loyalty Live | Monique De La Rosa, Ansira

#403: Loyalty360 Loyalty Live | Monique De La Rosa, Ansira

Send a text Artificial intelligence (AI) and Machine Learning (ML) continue to be top of mind as marketers are leveraging AI and ML in a variety of ways to improve their customer loyalty programs and ...

12 Nov 202415min

#402: Piada Italian Street Food Upgrades Customer Experience with Revamped Loyalty Program and Digital Ordering

#402: Piada Italian Street Food Upgrades Customer Experience with Revamped Loyalty Program and Digital Ordering

Send a text The philosophy “the customer is always right” drives many marketers to value client, patron, and guest feedback. Piada Italian Street Food, known for its fresh Italian-inspired menu, ha...

23 Okt 202422min

#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts

#401: Royal Bank of Canada: Forming Strategic Partnerships and Receiving Recognition for Customer Loyalty Efforts

Send a text When a large financial institution decides to enhance the construction of its customer loyalty program, it can be challenging. Yet repositioning a program in a highly competitive Canadian ...

16 Okt 202411min

#400: Loyalty360 Loyalty Live | Todd Hedberg, The Lacek Group

#400: Loyalty360 Loyalty Live | Todd Hedberg, The Lacek Group

Send a text Founded in 1993, The Lacek Group designs, builds, and maintains loyalty programs for top brands across the globe. As part of the Ogilvy network, the Lacek team converts disconnected tech s...

15 Okt 202424min

#399: Church’s Texas Chicken: Launching the REAL REWARDS Program and Developing a True Omnichannel Experience

#399: Church’s Texas Chicken: Launching the REAL REWARDS Program and Developing a True Omnichannel Experience

Send a text Inspired by its San Antonio roots, Church’s Texas Chicken® has served flavorful fried chicken for over 72 years. Founded by George W. Church in a location across the street from the iconic...

9 Okt 202416min

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