470. How many active members are on LinkedIn?

470. How many active members are on LinkedIn?

This week's main topic looks at how many active accounts there are on LinkedIn. See my LinkedIn membership tracker, particularly the updated section titled "How many active users are on LinkedIn?"

Postbag

– What do you think of people customising their pronouns?

In short, don't do it!

– There are quite a few LinkedIn experts who seem to attach an image to every single one of their posts. Do text-only posts perform less well than posts with images?

Looking at my own data since the start of 2024, my text-only posts get 27% more impressions than my posts where I include an image.

Other topics

Lynnaire Johnston's livestream with Mark Williams (creator and former host of this show) at 8pm on Wednesday 10 December 2025: "LinkedIn, Legacy and Letting Go".

UpLift Live 26 LaunchPad calls for those attending or considering attending our conference on LinkedIn best practice:


I'm speaking in Milan, Italy at Inspire Day, on 29/30 January 2026.

Congratulations to Gus Bhandal on the launch of his The Squeeze membership!

Are you a solo or small business owner?

Join the Espresso+ community now to improve your LinkedIn and online presence. Find out more at jesp.me/join

Support the show

Informed is not a sponsored podcast, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks in advance!

Avsnitt(487)

447. Overthinking Content

447. Overthinking Content

"I just don't have the time to post on LinkedIn™️. It's not that I undervalue the benefits, it just takes me far too long because I overthink it."This came from a delegate on a course I delivered rece...

7 Sep 202450min

446. Why do you post?

446. Why do you post?

Serious question: why do you do it? What are your objectives and are you achieving them?This week I received a message which challenged my views on posting content on LinkedIn™️. I disagreed with the ...

31 Aug 20241h 3min

445. Podders 'Exposed'

445. Podders 'Exposed'

LinkedIn™️ are finding it hard to control pods so some LinkedIn™️ users have decided to take the law into their own hands and expose people who use pods to falsely inflate the engagement on their cont...

24 Aug 202450min

444. Proactive vs Inbound Business Development Strategies

444. Proactive vs Inbound Business Development Strategies

Finding the right balance. This week, I am replaying a conversation I had with Gillian Whitney on her recent LinkedIn™️ Live. You can view the full Livestream hereAlso the post of the week can be view...

17 Aug 20241h 2min

443. LinkedIn™️ Q&A

443. LinkedIn™️ Q&A

This week I answer 3 questions about:Business development on LinkedIn™️ The use of AI LinkedIn™️ 'Associates' Also covered in this episode:Collaborative articles The problem and prevalence of misinfor...

10 Aug 20241h 4min

442. Interesting People - John Espirian

442. Interesting People - John Espirian

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable, so we follow or connect and over time we feel as though we get to know them better.But do we REALLY...

3 Aug 202458min

441. From Bland to Brilliant: Transform Your LinkedIn™️ Content with Personal Flair

441. From Bland to Brilliant: Transform Your LinkedIn™️ Content with Personal Flair

This week I chatted with personal branding specialist Ella Orr about the tricky topic of putting your personality into your LinkedIn™️ content.In my experience, this is a big challenge for many people...

27 Juli 20241h 11min

440. Why LinkedIn Automation Tools Are Ruining the Platform

440. Why LinkedIn Automation Tools Are Ruining the Platform

I was hoping that we, the LinkedIn™️ community, would have learnt by now but no, illegal (LinkedIn law) automation products are still thriving and new ones seem to appear almost every month.It's been ...

20 Juli 202453min

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