Building Wealth with Sustainable Materials: How Climate Innovation is Reshaping Real Estate with Josh Dorfman

Building Wealth with Sustainable Materials: How Climate Innovation is Reshaping Real Estate with Josh Dorfman

For investors, developers, and property owners, the future of real estate isn't just about location—it's about building smarter, cheaper, and more sustainably.

In this episode, Brian Hamrick sits down with Josh Dorfman, climate entrepreneur, media personality, and co-founder of Plantd, a carbon-negative building materials company recognized by Fast Company as one of the most innovative in the world.

Josh has spent his career at the intersection of business and sustainability. You may know him as the creator of The Lazy Environmentalist (Sundance Channel, Sirius XM, and two books). Today, he's focused on practical climate solutions that save money, boost NOI, and increase property values—without forcing investors to change how they build.

Topics we cover include:

  • How carbon-negative panels are replacing OSB and plywood in new construction—and why DR Horton placed a 10 million-panel order.

  • The role of AI and smart HVAC systems in cutting energy costs up to 25%.

  • Game-changing retrofits like aerosol sealing technology that stop energy leaks without tearing into walls.

  • What's next for single-family and multifamily investors, from heat pumps and induction stoves to EV charging as a revenue stream.

  • Why leading investors like Goldman Sachs are underwriting fossil-fuel-free buildings—and what that means for future returns.

Whether you own one rental or manage a large multifamily portfolio, you'll discover actionable ways to lower expenses, future-proof your properties, and unlock new profit centers while helping the planet.

Find out more:

* Weekly Newsletter | https://supercool.beehiiv.com/subscribe

* YouTube Channel | https://www.youtube.com/playlist?list=PLTcMrkjAmgqzv6Jhg6-V52gShRWKdc3t4

* LinkedIn | https://www.linkedin.com/company/getsupercool

* Instagram | https://www.instagram.com/getsupercool

* https://getsuper.cool/playbook/

Today's episode is brought to you by Green Property Management, managing everything from single family homes to apartment complexes in the West Michigan area.

https://www.livegreenlocal.com

And RCB & Associates, helping Michigan-based real estate investors and small business owners navigate the complex world of health insurance and medicare benefits.

https://www.rcbassociatesllc.com

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Insider IRS Secrets: Tax Hacks for Real Estate Investors with Dr. Sherry Peel Jackson (Former IRS Agent & CPA)

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In this episode, host Brian interviews Dr. Sherry Peel Jackson—a former IRS agent, CPA, Certified Fraud Examiner, and real estate investor—who reveals how real estate investors can legally reduce taxe...

18 Aug 202533min

He Hacks Before the Criminals Can—Cybersecurity Tips for Real Estate Investors with Jeremiah Baker

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Cyberattacks are happening every 40 seconds in the U.S.—and real estate investors are becoming prime targets. From wire fraud to ransomware, these scams can drain six-figure sums without warning, ofte...

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Reviving a Historic Asheville Vacation Rental After Hurricane Helene

Reviving a Historic Asheville Vacation Rental After Hurricane Helene

As we mark our 500th episode, we're diving into the incredible journey of reviving Engadine Inn & Cabins, a historic vacation rental in Asheville, North Carolina. Your host, Brian Hamrick, shares the ...

4 Aug 202532min

Creative Financing and Loan Assumptions with Jefferson Calloway

Creative Financing and Loan Assumptions with Jefferson Calloway

Scaling a real estate portfolio is challenging enough—but doing it across multiple states while serving in the military takes a whole different level of strategy. Jefferson Calloway started investing...

28 Juli 202531min

From FedEx to a 7-Figure Painting Business: Ramond Harris on Pivots, Paint, and Profits

From FedEx to a 7-Figure Painting Business: Ramond Harris on Pivots, Paint, and Profits

Justin Workman and I sit down with Detroit investor and entrepreneur Ramond Harris at the Midwest Real Estate Investor Conference for our fifth annual update. Ramond shares his journey from running Fe...

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Deal Structuring, Waterfalls and Investor Psychology with Rob Beardsley

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There's a lot of noise in the commercial real estate space—but today's guest brings the kind of clarity that only comes from experience and execution. Rob Beardsley is the Founder of Lone Star Capita...

14 Juli 202535min

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