Building Your B2B Commercial Confidence with Henrik Arlund
B2B Inspired30 Juli 2023

Building Your B2B Commercial Confidence with Henrik Arlund

Let us know your thoughts. In this episode of We Do B2B, host Dale Koerner welcomes Henrik Arlund, COO and Co-Founder of BlueOcean, to discuss alarming research from the B2B Institute. The data reveals a misalignment between businesses' objectives and their belief in marketing's contribution. Henrik emphasises the critical role marketing plays in business success and provides insights on how marketers can demonstrate their value. They also discuss the need for marketing’s involvement at the g...

Avsnitt(45)

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
rss-jossan-nina
uppgang-och-fall
rss-inga-dumma-fragor-om-pengar
rss-borsens-finest
avanzapodden
svd-tech-brief
rss-kort-lang-analyspodden-fran-di
bathina-en-podcast
fill-or-kill
montrosepodden
24fragor
borsmorgon
dynastin
rss-dagen-med-di
market-makers
tabberaset
kapitalet-en-podd-om-ekonomi