#188: What I Learned From a Year of Automating My Business

Biggest Takeaways You Don’t Want to Miss: At the end of 2016 it hit me: I was working for my business instead of my business working for me. Can I get an “AMEN”? So I had to make a BIG decision and explore an entire year of evergreen for my business this past year (2017) and limit my number of live launches. In the spirit of pure transparency, I’m looking back on how the year went, and putting it all out there for you: the good, the bad, the (at times) ugly so you know how I made this decision, how I executed, and what I learned from the entire process. And how proud I am of my “bold move.” Spoiler-alert for this episode: I thought my year of automation would be much easier than it was. I took a leap of faith, and now regret NONE of it. In fact, I’m a better leader and business owner because of it. Today I’ll break down the positive results, and some of the learnings along the way. To make it truly actionable, I have broken this episode into four parts: Part One: How I approached the year of automation [4:38] Part Two: What happened and the results [10:58] Part Three: What I learned [14:46] Part Four: How I plan to move forward [24:55] Check Out These Highlights: The original vision for going evergreen. [7:54] How long it REALLY took to get the funnels where I wanted them. [11:53] The factors that slowed us down in building the funnels. [14:45] How much the funnels ultimately generated for my business. [16:17] Why it’s not always about the money. [18:07] The things I didn’t love about my year of automation. [18:32] All about my recent launch of List Builder’s Lab. [20:20] Let’s talk about product fatigue for a minute. [21:15] My big “aha” about my Webinars That Convert program audience. [22:08]